The Exact Script That Made Me 3 Million Dollars in 12 Months

Do you want the exact cold calling

framework I use to personally make

almost $3 million a year as a W2

straight commission salesperson? Now,

I'm going to show you what not to do

first. Okay, number one, we don't want

to sound like everyone else that cold

calls because you're not the probably

more than likely the only person that's

ever cold called this prospect. And your

prospect's brain, what happens is it

picks up on Come over here for a second.

It picks up on patterns. Okay, I

probably spelled that wrong. Uh, full

disclosure. So, picks up the pattern of

what most sales people sound like. Hi,

is this John? Hi, John. My name is

Jeremy Miner with XYZ company. So, if

you have a monotone tonality, picks up

the pattern. Salesperson trying to sell

me something. If you're too

enthusiastic, like you're overboard,

like, hey, how's it going? They pick up

on that because that sounds like most

sales people. Or if you sound timid, if

you sound like you have anxiety,

nervousness, that triggers our nervous

system to go into fight orflight mode.

So, you don't want to do that. Okay? So,

you don't want to say, "Hi, my name is

I'm with XYZ company. The reason why I

called you was salesperson or hi is this

John? Hey John, uh this is Jeremy Miller

with XYZ company. Hey, just full

disclosure, this is a sales call or this

is a cold call, but I've got really

something really important to you and

I'll take two minutes of your time and

then if you're not interested, you know,

we don't have to continue or some

version of that. I hear that a lot on

reals and stuff like that. That's what

most people do. Your prospects recognize

their brain recognizes that pattern. So,

I have to interrupt their pattern. Okay?

So, I'm going to show you what that is.

That is the skills game. Okay. So, how

do I trigger curiosity in the prospect's

mind that causes them to want to engage?

Okay. How do I interrupt their pattern?

A lot of that is my tonality. I want to

have a familiar tone and sometimes in

certain context a little bit of a

confused tone. Not that I'm confused.

I'm 105 and I've got dementia confused.

like you don't know what you're talking

about but confused if you're talking to

the right person or maybe this might not

be uh the right person to talk to. I'll

show you that in a second. That's a

little bit of a different confused tone

there. All right, let me show you an

example of this. Now, right here, I want

you to take a screenshot of this

framework. All right, so this is exact

framework I used. So, I sold in four

completely different industries. Two

business to consumer and two businessto

business. Okay. So in my businessto

business career how to do load of cold

calling had to master how to penup. This

is the exact format I used and this is

the exact format we use when we train

every single industry on the planet to

coal calls including your industry.

Okay. Now I'm never going to say hi is

John there or is this John or is this

Mary? Because why? That implies I'm a

stranger that I don't know them. I'm

just going to go right in. Hey uh John

it's it's Jeremy. Jeremy Minor. Okay,

it's Hey, I'm just gonna go right into

their name like I already know them.

Okay. Hey, uh Mary, it's it's Jeremy.

Jeremy Miner with XYZ company. Now look

here. What am I doing right here? It's

it's Jeremy. Jeremy Jeremy Minor. That

sounds like a what? Like I'm familiar

like she should already know me. All I'm

doing is interrupting the pattern in her

brain. Okay. Now, am I doing that to her

or am I doing that for her? Well, I'm

doing that for her because if I trigger

sales resistance, if I can't interrupt

her pattern in her brain, if I trigger

sales resistance, guard goes up, not

interested. I can't solve her problems,

can I? So, I have to do that for her.

I'm interrupting your pattern for her.

Okay? This is just psychology. This is

how psychology does psychologist, a

really good psychologist does with a

patient that needs help. Got to

interrupt the pattern. Okay? Hey, uh,

Mary, it's Jeremy. Jeremy Miner with XYZ

company. I'm holding a copy of your, uh,

blank. I was wondering if you could

possibly um help me out for a moment.

Now, see that confused tone at the end

holding a copy of your blank. Now, this

is important. Depending on what you

sell, you're going to plug that in. So,

let's say if I sold to uh let's say if

I'm a real estate agent and I'm calling

expired listings. Okay. Uh it might say,

"I'm holding a copy of the MLS from

three months ago with your home at 55 uh

Willow Lane. I was wondering if you

could possibly help me out for a

moment." See, I'm triggering what?

curiosity. Oh, who is this again? What

what what did you mean about our home?

That's all I'm doing. I'm triggering

curiosity. Or let's say if I work for a

marketing agency and I'm calling a

business. Yeah, I'm on uh page six of

your VSSL where you were talking about

uh XYZ. I was I was wondering if you

could uh help me out for a moment. Which

VSSL? What are you talking about? See,

I'm triggering Jurioity. I'm

interrupting the pattern. Okay. Right

here. This is a verbal pause here. It's

Jeremy Jeremy Miner with with XYZ

company. Now, in her mind, all that does

is what? Who is Jeremy Miner? How do I

know Jeremy Miner? Have I met him

somewhere he sounds familiar? It's hard

for him or her to say, "Who is this?"

and be rude. Very hard. I'm interrupting

the pattern. Okay. Now, right after

that, this is important because they're

all going to say, "Yeah, sure. What

what's going on?" Or or who is this

again? Whatever it is. And then I'm

going to go right into this because now

I got to kind of push them away a little

bit. I have to get them to let their

guard down. If I can't get their guard

down, going to be hard to open them up.

Okay. And move forward. So, right then,

sure. Go ahead. Well, I'm not even Well,

I'm not even sure if it makes sense for

us to talk yet. That might be an open.

Or I might say, well, I'm not even sure

if you're the right person I should be

talking to. I I called to see like who

would be responsible in your company for

looking at like any possible hidden gaps

in your blank that could be causing you

guys to blank. Okay. Now, what am I

doing here? Okay. So, the first here,

this is kind of a confused tone, like

I'm not quite sure we should be talking

yet or I'm not quite sure you're the

right person I should be talking to.

See, that's how I'm confused. Okay, that

brings people in in that context. Okay,

and then I'm saying right here, I called

to see who would be responsible. Now,

why do I say responsible? So if I'm

calling a company, even if I know that

that's the right department head, okay,

I'm still going to say that because it's

really hard for that person to say, "Oh,

I'm not responsible for that. That's

Jim." It's very hard for to do that if

you do this right. Yeah. I called to see

who would be the person responsible uh

in your company or I could say

department for looking at any possible

like hidden gaps in now why would I say

possible? I'm not going to assume here.

Look, do I know I can help them? Yes.

Does the prospect know I can help them

in the first 30 seconds of a cold call?

No. I have zero trust and credibility. I

have to build that gap first before I

get more assumptive. So, right now, I'm

being more neutral. I'm downplaying it.

Any possible like hidden Now, why do I

say hidden gaps? It's just a word that

typically triggers curiosity.

Hold on. What do you mean by hidden

gaps? Hidden gaps in your blank that

could be causing you to What's the

consequence? Okay. Uh, any possible

hidden gaps in the way your firm is

doing your taxes that could be causing

you guys to be forced to overpay the