Digital Open Campus | Study Fashion in Paris at ESMOD France – Online Info Session

Hello everyone. Welcome, welcome. We are

so glad that you're here joining us as

we are live in ESMOD, Paris as you all

uh are starting to join uh coming in

from all around the world. We will let

you guys to get settled in, connect uh

and land uh slowly but surely. Thank you

so much again for joining us at ESM

Paris for this open digital this digital

open campus. Today we'll be talking

about fashion design and fashion

business programs, about all the

different facets of ESMD, and we will

dive in in just a second. So again,

thank you so much for joining us.

Um I know we have people joining us from

all around the world. So we're very

fortunate to have people coming from

Mumbai. We have people coming from

London. We have people coming from the

United States, California, New York.

Thank you so much for joining us from

all these time zones. We are very

excited to be telling you all about all

the various things that life at ESM has

to offer. Thank you again. Hello Sophia.

Um we will get started in just a second.

I think we were waiting for a few more

people. But as we are waiting um I just

wanted to again welcome everyone and

introduce the team that we have here

today that will be speaking to you

throughout this uh digital open campus.

My name is Jan Fugel. I'm the social

media coordinator for ESMD. I myself an

American living in Paris for the last

six years. Um as well joining us today

we have uh Nelly from our office of

admissions. We have Vata from our ESMD

career department. And we have as well

Elena from the uh academic department of

fashion design. online we have my

colleagues uh Eli and Jessica that are

from the fashion business um academic

program that will be speaking a little

bit later um and so you'll hear from

each of them as well as two students

that will be joining us a little bit

later so you will all get to ask your

questions uh talk about life in Paris

talk about the um experience um at the

end so feel free to ask any questions in

the chat if you would like and we will

be asking the questions uh for the

question and answer session at the very

end feel free to ask any questions

whether Whether it be about the fashion

design program, the fashion business

program, admissions, um internships,

living in Paris for students or for the

teams that are here today. Um so as I

mentioned, I myself an American living

in Paris. Um before Emily, there was me.

Um I decided to move to Paris after

studying abroad. I did my education in

the States, but uh fell in love with

Paris. There's so much that the city has

to offer and so we will uh jump right in

to tell you all about that.

Um, obviously ESMD uh has multiple

campuses around the world and in France,

but particularly today we will be

focusing on my two favorite campuses,

Paris and Pontan. So I'm sure that most

of you know that Paris uh is of course

uh our campus is located in the ninth

Aldis Mall right around the corner from

um the main department stores gallery at

Plan. We're in the heart of the cultural

sector of the city. Uh we also have a

campus that is in what is known as the

new Brooklyn Pont. Uh we are neighbors

with uh the Hermes u as well as uh BETC

one of the main communications agencies

for fashion and luxury as well as the

DNFM which is

uh gallery. So, we're in great company

with uh some other fashion giants in the

new Brooklyn of uh the greater Paris

area in PA and we have two historical

buildings that we are very proud to have

and to keep the history and heritage of

ESMD alive.

So, the first question of course for

international students that you may ask

yourself is why would I study fashion in

France? That question to be honest is

pretty easy to answer. Of course,

there's Paris Fashion Week, which

remains the main fashion week in terms

of media impact value, but not only. Um,

and there is also, of course, an

incredibly uh rich and historic uh

ecosystem of fashion and luxury houses

that remains once again incredibly

influential and important not only in

France, but globally. France, let's not

forget, has of course the birthplace of

Hodkur uh and remains the fashion

capital uh to this day. And so it is one

of the most important and most um easy

places to study fashion as it is

literally all around.

Um now the thing that is particular of

course about ESMD is that we are where

creativity meets the industry. As much

as uh our students spend time in classes

um and learning technical skills,

learning uh business plans and things

like that, we of course have a very deep

connection with the industry. Uh and our

main goal is to always be completely in

phase with the industry. the SMAN career

team, professors and through

collaborations allow us and our students

to stay on uh as close to the realities

of the industry as possible um during

fashion weeks of course um but not only

and we have many different

collaborations with brands as well um

that our students get to um partake in.

So a little bit about the ESMD network.

Um, Esmad is of course uh the first

fashion school founded in 1841 by a man

named Alexi Lavine. Uh, and back in

1841, he was the inventor of the

mannequin bust and the tape measure

which are two tools that are still used

today in the fashion industry by

literally everyone. Um, so you can say

that we did indeed invent the wheel. Um,

those methods that uh, our founder uh,

wrote is a part of our publishing house.

So that's another branch of ESBOD. Our

students today get to use these

historical methods in their textbooks

and ebooks that the ESM editions

publishes. We of course also have an

international network of campuses around

the world, 18 different campuses in 12

different countries including Paront. Um

and although we have a very uh rich

history and rich heritage including our

historical fashion costumes with

documents archives, we are uh a very

very um

we have a very deep connection as well

to uh the technology of the industry and

the innovations uh in line with our

founder. And so students beginning in

the first year get to learn um techn um

software such as clo 3D um and we have

the digital designer specialization. And

so along with the heritage and the

history, our students are also getting

to learn the new innovations.

One of the main cornerstones of the SMAN

teaching philosophy is of course

learning by doing. Uh like I said, we

are in phase with the industry. We want

to make sure that our students are

getting hands-on experience, whether it

be via internships, in collaborations,

uh working uh one-on-one with brands as

well. Um we have lots of case studies.

We have brands that come in and pitch uh

problematics for our students. And so we

have a lot of uh interactions that make

sure that our students are getting

hands-on training.

And as I mentioned, we have many brands

that work with us and that we love to

work with. Um notably Stefan Hol um a

French hod couture brand a few years uh

back. We had our um design students that

got to do the opening of his hood

couture fashion week show. Uh we've

worked with Mison Kitune. Uh we've had

students that get uh incredible

visibility via the PTON department store

where they have a a two-month uh window

display for uh dedicated to them.

Incredible visibility. Uh of course

these are this is a very non-exhaustive

list uh and we will get into some other

projects notably with the students as

they chat later.

So uh we will of course today be

presenting the different panels of um

programs that we have to offer. We have

uh fashion design and fashion business

as I mentioned uh on both the

undergraduate and post-graduate level.

We have an uh intensive program that is

uh specifically tailored to a different

kind of profile which uh Elena will get

into in a bit. Um and we of course also

have summer programs that we will uh be

happy to chat with if anyone has any

questions about that.

Um so I would now like to invite Elina

um our curriculum coordinator and dean

of the second year to come up and chat

with us about the bachelor in fashion

design.

Hello. Nice to see you all tonight. Uh

so I'm going to present to you the

bachelor in fashion design program. Uh

just so you have a little bit of an

overview. this program. The main

subjects, the main subjects of this

program, the subjects that you're going

to see through the three-year program

are pattern making and design. So,

creative and technical design as we call

it. Uh complementary to these main

classes that you're going to have. You

have French, art, history, marketing,

design, pattern making, fashion,

culture, trends, adobe. So all these

skills you're going to learn to

complement creative and technical design

main classes that you're going to have

through first, second and third year.

First year you're going to learn the

foundations through the key garments

like skirts, shirts and they're going to

finish the year by a personal dress that

you're going to present to the jury.

Second year we're going to go to more

complicated garments. So outear pieces,

so casual wear pieces, pants, and you're

going to finish the year uh by uh a

tailor suit. So uh jewelry around a

tailor suit that you're going to make.

And this tailor suit will enable you to

enroll into the third year

specialization of your choice. You saw

that we have like around nine

specializations.

Uh so it's up to you which one you

decide to make a whole collection

around. Uh you also have two mandatory

internships, one in third year to finish

up your uh process of three years and

one in second year.

Um

I'm going to talk to you about the

intensive uh fashion design program too.

So this program is dedicated to those

students who are a little bit more

mature, who have a little bit more

experience into the fashion field or

not. Uh but they have the capacity to go

quicker uh through the program. It means

that um you're going to have two years

in one. It's a a program that goes a bit

faster. Yeah. For those who understand

time management maybe a little bit

better. Um but the classes are the same.

So you're going to have two years in one

and then you're ready to enroll if you

wish to the third year as if you would

have had first second year as a in a

classical way.

Thank you so much. We are now going to

go to our friends online as we will

switch over to talk about the fashion

business programs. So we will start with

the bachelor in fashion business of

course with Jessica.

[clears throat]

>> Hello everyone. Delighted to be here to

present to you our program in fashion

business. This is a bachelor in fashion

marketing and communications.

The requirements are basically a high

school diploma of course and a genuine

passion for fashion of course that's

very important for us. a strong desire

to learn very important. Okay. So the

classes are mainly on fashion history,

fundamentals of marketing and fashion

media. The first year is centered on uh

the fundamentals in fashion marketing

and communication. So you have introduc

introductory courses on fashion

marketing and communication and you have

management basics. Second year is um

centered on branding and digital

marketing skills with an emphasis on AI

and e-commerce.

The third year is center on um advanced

brand strategy. So um we are building on

what you've learned in the second and

the first year um and sustainability and

entrepreneurship.

The internships are um at the end of

each year. So the first year you do an

internship in sales which is a for very

formative and very important experience.

Uh second and third year you can do your

internship in either marketing or

communications.

Um they progress both in time and in

responsibilities. So that's the idea.

Thank you.

>> Thank you so much Jessica. Um we will

now be going over to Annali as we will

discuss the postgraduate fashion design

program.

Hi everyone very happy to be here to

explain the fashion design postgraduate.

Um so the program is taught in English.

Um the main difference between the

bachelor and the postgraduate is in

bachelor you learn to do and

postgraduate you learn to lead. Uh so

the as for the requirements so cultural,

theoretical and technical knowledge are

required. We are welcoming many

different profiles not necessarily with

a background in design depending on your

project. Uh collection focused designers

need solid design and technical skills

and editorial or researchdriven projects

may require different creative

strengths.

So first year it's about rethinking

garment and fashion research for final

project and thesis and in the second

year finalization of the creative pro

project and thesis internship.

Now let's move on to the fashion

business. So postgraduate in fashion

business

uh we are welcoming all bachelor's

background with a strong interest in

fashion and a desire to specialize in

fashion and luxury.

So the program develop strong strategic

creative and leadership skills in

fashion and luxury combining marketing

branding innovation sustainability and

digital expertise to prepare students

for complex global global environments.

So the first year is focused on

foundations in fashion marketing and

branding with a strategic strategic

responsible focus and the fifth year

develops strategic leadership in digital

luxury innovation and global management.

Year one you have um a two month

internship and year two you have a six

month um internship in whatever field

you want. Thank you. Thank you so much,

Anna Lee, for all that information on

our post-graduate programs, Edina and

Jessica for our bachelor programs. If

you have any questions again throughout

uh this uh digital open campus, please

feel free to ask your questions in the

chat and we will of course get to answer

some questions with our students in a

bit. Um but before we do so, I'm going

to throw it to Valon from Esmed Career

who will talk to you a little bit more

about your future in fashion and luxury.

Thank you Jan for this amazing

introduction and hello to all and

welcome to this open day. So um I would

like to start this presentation about

EST career with a coat. Choosing a

fashion school today is not only about

creativity, it's about career

development, international exper exper.

So it is very important for us at ESMAT

career to have a personalized human-

centered approach and really to help our

students and then afterwards our alumni

on a fashion um supports

uh especially on with a dedicated with a

dedicated sorry billing team and really

an individual guidance for internships

for jobs and we have at an international

level 900 um international brands with

whom uh we are working every day and

approaching our students. So talking

about numbers we um in terms of

internship placement we are almost at

100% for the validation of our students

and 6 months after their studies they we

are between 80 and 86

for 80 for the fashion design and 86 for

the fashion business that they found a

job six months after.

Um, we have a platform for our alumni

and students that is very important to

us and we have on it uh 10,000 active

members and 1,800 career opportunities

for our students to be able to uh

advance in their um professional

journey.

So this was just what I explained about

the internship placement and then

afterwards the employment placement that

we had on the six months after

and this like I told you just before our

alumni is really our heart and is very

important to us. So here is in an

example of a list of alumni who work uh

international uh alumni who work in

different brands like DK mhabus.

It is very diverse in terms of brands

but it is really one of our strength

also uh regarding our alumni. So um it

is very important for us that they have

a development in fashion business and in

fashion design. So this is why the list

is pretty diverse

and uh regarding uh our program. So it

is very important for us to follow

everything related to the future of

fashion under three um parts which are

first sustainability with new jobs such

as circular fashion specialist,

ecodesign expert, green manufacturing

manager and the list continues on the

slides and technology with for example

AI fashion designer and fashion data

analyst, digital artisan and pattern

makers 4.0 know and obviously digital

fashion with uh jobs such as virtual

garment designer uh ARVR fashion creator

metaverse specialist and the list goes

on obviously and is going to evolve in

the following years. So it is for sure

one of our strength our alumni and the

development of um and the evolution

sorry of the jobs in the fashion

industry.

>> Thank you so much Bena. It is true we do

heart our alumni. They are everywhere.

Uh as you saw that beautiful list of

masil and it is non-exhaustive. Uh we

like to brag a little bit. Um I will now

ask my colleague Nelly to come and talk

to you a little bit about how to apply

in our admissions process as we do have

a ruling ad rolling admissions based uh

system. Nelly.

>> Hello.

Okay. I'm Nelly and I'm I work in the in

the admission department. So first of

all I wanted to say that I'm really

delighted to have you with us tonight

online. So I'm going to explain how you

do you can apply online. So first you

have to go in our website esmod and you

have to complete the application form

and pay the application uh pay sorry the

application fee. After that you will

receive an confirmation email including

all the documents you have to send it

back within 15 days. So you have the ES

mode assessment task with the mood board

portfolio and the administrative uh

documents like uh your resume uh your

cover letter your last grade reports and

your identity card.

Um the admission teams we will review

your application and if your application

is eligible you will have an interview

online via teams.

>> Okay. So concerning the visa procedure

once you're admitted at to ES mode you

should start uh your application for the

visa and we are and we we work with an

organism called live in France and this

organism help you throughout all the

process to obtain your visa.

Concerning the scholarship, as we are um

private school, we do not offer a

scholarship. But student who already

have grants uh can have a scholarships

and um you can check your eligibility on

campus fronts. You have the uh the uh

the link the address link and you can

just check your age liberty for the

scholarship.

Uh do not hesitate to contact us on

WhatsApp. me and my teams in the

admission are available at any time if

you need more details or question about

the admission or the process. Thank you

for listening.

>> So for someone who is uh looking to

apply ni do you have maybe any tips as

to what they should include on their

creative dossier assignment the mood

board that we asked them to do?

>> Yeah sure.

>> Do you have any tips on how to succeed

the as best as possible on that

exercise? Uh yes for the mood board for

first of all the portfolio is optional

but recommended for your application and

the mood board should reflect your

personality your creativity and

reference from fashion, art, music,

photography etc. is uh really uh you can

just use uh add this on your

application.

The portfolio itself is not uh required

for bachelor's uh students but it is

required for the post-graduate

application as obviously our our bar is

a little bit higher for the mast's

program.

>> Perfect. Thank you so much for

listening.

>> Um so now that you've gotten some tips

and tricks for your application process,

you can now uh also get some from the

students that have gone through the

process and done it. Um I will now happy

to invite uh two students from our

fashion design program. One is in third

year and one is in first year. And so

they will be talking to you a little bit

about their espan experience um their

collection

their life in Paris and uh how they've

gotten to acclimate here as an

international student.

>> Hello.

>> Hi. [laughter] Um, I guess I'll go

first. Uh, my name is Tate. I am a first

year student in fashion design and I'm

from the United States. Oh.

Um, and I'm from the United States. So,

shout out to New York. Um, yes, I moved

here in July and I've been speaking

French since I was six. So, that is

helpful with the Parisian integration.

Um, but there are plenty of students who

are in my class who do not speak very

much French. Um, and I actually met this

lovely one exactly a year ago at Esode

Student Days.

Yeah. So, um, hi, my name is Meta. I'm

from Germany and I'm in the third year.

Uh, and I'm working on my collection.

I'm doing the specialization couture.

And um yeah, I met I met Tate at the

open day, convinced him to go here. How

we're probably convincing you guys to go

here because it's amazing. And um yeah,

for me living in Paris was really an

entirely different world. Um I come from

a small city back home. So um having all

of this richness in culture and events,

things to do, all of these international

people was really really amazing and a

and a huge change, but in a very

positive way.

Yeah,

>> thank you so much for these beautiful

intros and it's so funny if you guys met

uh via ESMD in such a way. Um so first

things first, we would love to know how

you found out first and foremost about

ESMD and what made you decide that this

was a place for you.

>> Sure. So obviously in New York we have

Parsons and FIT. So I applied to Parsons

as well. Um but I was really interested

in coming to France because I was

interested in studying in the home of

fashion and couture in my eyes. Um so I

had a friend who had attended Esode in

the international program as well and he

did the intensive. So that's the

two-year option. Um and he highly

recommended it. So I came last year for

the student days and I was a little bit

unsure because I had actually just been

admitted to Parson's. So I was studying

between the two of them

um and speaking to Meta and a few of the

other students, learning about some of

the programs um and actually speaking

with Nelly. Nelly gave me two tours. I

was very privileged. Um it very much

convinced me. Um, and again, why not

study in one of the most beautiful

cities on earth and where couture was

born?

>> Yeah. Um, for me it was quite clear that

I wanted to go to Paris. So, I was just

searching up um sort of the

possibilities and which schools there

were. And I just kind of fell in love

with um the building with uh the

presentation that I saw online and I

decided to apply. It was the first

school I applied to and I got my um

acceptance very quickly. So, uh because

I already liked it, I just decided to go

with it.

>> Let's call it fate.

Um so, since you've now are both uh

experts at living in Paris, tell us a

little bit about what it's like living

in Paris in this beautiful city that we

love. Um, and tell us about how as

fashion students you can draw

inspiration from such a city.

>> Well, I knew that I wanted to live in

the mahi or near school. So, that choice

was very easy. When I was looking at

apartments over the summer, I found a

very beautiful apartment that for an

American was a steal. Um, the building

definitely has had its fair share of

issues since, but we live in an old

city, so that's a given. Um, I was just

actually saying to Meta that I look

around every single day. It's a if I'm

ever in a bad mood or if I'm ever

stressed, I just look up and I remember

that I'm in Paris and I look at the

architecture and think, "Wow, I'm never

going to live somewhere so beautiful

again." Um, but the city is it's has a

very nice pace of being slow when you

need it to be. You can go sit in a cafe.

I love doing work in cafes if it's

sketching, reading, or just like

chilling with a friend or having brunch

or coffee. Um or if you need it to be

really fast, you know, you can go on the

right streets, you can make it Time

Square. Um and of course we have Paris

Fashion Week, which is the biggest

fashion week in the world. Um and it

rivals New York as well. So there is so

much energy. There's watch parties.

There are opportunities for us to

participate which are quite easy to get

as ESM mode students because there are

so many connections. So for example,

last week I worked at the La Mer show as

a stand-in model and then I was supposed

to be for Eyaki but then I had a

deadline. So um it's been it's been

really amazing. So

>> yeah, for for me it's similar. I don't

actually live directly in Paris. I live

in what we call the Bonu. Um, but we

have an amazing metro system here. So, I

just take the line 13 and I'm at school

in a matter of like 25 minutes. So, I

really can't complain. And like this um

because in Paris we do have quite like

small apartments. Again, it's sort of

this old city, so student apartments

usually are not as big. So, I chose to

go a little bit outside to have a little

bit more space. Um, and yeah, it's just

it's just amazing. I mean, there's like

always new things to do. Um we have

amazing fashion museums but just museums

in general. Um every fashion uh museum

is free for us as students and uh a lot

of the museums uh as well if you are

under 26 and you're a student. So

there's so much inspiration that you can

take from that. And as well yeah like

Tate said the energy in fashion week is

just uh crazy. I mean you have um events

all around the city. You have popups.

you have um yeah like streaming at this

point like the la watch party if you

know um

>> as did our our own watch

>> yeah we we did our own as well um and

yeah like working backstage that's super

interesting as well I did it for uh

Vivian Westwood in the first year I

believe and then um a few other brands

Ellen Pole and um Egon Lab as an example

so um there's so much inspiration also

from the people that are here. This is

such an international city. You will

meet people from around the globe. Um,

and it's it's it's just yeah, so many

sort of uh things that you can take

from.

>> Thank you so much. Um, and I would love

to hear a little bit about from each of

you. Maybe could you describe a typical

ESMA day?

Could you describe your typical day?

[laughter] your typical day at S mode.

>> Yes, the typical day at S mode um for

first year at least. I'm not sure what

it was like um for meta, but my normal

day starts at 8 a.m. Um I have my either

stisma or modisma, which is either

technical design or creative design.

It's a workshop class that we have

studio from 8 until 1 and we have a

break around 10:30. Usually we have

projects that we're working on. So right

now we're actually at the final for our

semester. Um so we're working on our

personal skirt project. So the creative

design class and the technical design

class go hand in hand. Um, for example,

we're working on a pattern in one class

and then in our creative class, we'll be

learning about how to style, how to

define, how to um create graphics, use

AI, use different like random creative

tools to basically like present these

things. Um, so, and then in addition to

that, we'll be supplemented. So, after 1

p.m., we'll have usually an hour break

or a three-hour break, and then we'll

get to go to our other classes. Um, some

days we have the afternoons off, but

usually we'll have Adobe Illustrator.

We'll switch over to Photoshop next

semester. Um, we have a class in French,

uh, which is on fashion vocabulary,

uh, and fashion culture, fashion

history, and there's a few others, but

yeah. Um then usually you go home, you

eat, you do a little bit of homework, go

to bed and redo.

>> Um so for me in the third year I still

have the same structure of the main uh

classes. So I have five hours of um

style class and five hours of technical

class um which is mainly focused right

now on creating the collection. So

usually there's more of a focus in the

beginning of the year on the style and

then uh later in the year more on the

technical when it comes to the

realization obviously and then uh you

can also choose an option in the third

year. So that's like another thing that

you can uh add to your resume another

technique that you are able to learn.

Um, as an example, we have a 3D print.

We have a knitwear by hand, knitwware by

machine, which I'm doing. Um there's

also some digital options like uh clut

um so all of these tools that are really

used in the business and yeah so I have

a few classes of that um every week and

I usually uh most of the time I do end

at one do so that I have enough time at

home to work a little bit more um yeah

have some have some food maybe you know

go out

um yeah and that's that's uh how my day

looks

>> well. Thank you. One last question

before we uh we'll bring everyone back

out and we'll have everyone have to

answer questions. Um but can you tell us

a little bit about you're in your first

year so you have yet to do any but I

would love to hear from you about the

internship so far that you've done and

then also what is it that you're that

you're dreaming about? What's your goal

post uh post ESMD? And so the same

question would be for you. What are we

aiming for? What's our goal? What's uh

what's our dream post esmud?

Um so I actually had the chance to do

this internship last year in the summer

um which was a collaboration with the

National Archaeology Museum. So this was

a sort of research and creationbased uh

workshop for a month where we learned a

lot about um the bronze age and uh so we

had a little bit of creative liberty to

create um sort of the clothes that would

have been worn at that time um with uh

by using the old sort of ways of

creating garments which was really nice

because you you kind of had to detach

yourself from everything that you

learned because you couldn't use a

sewing machine. There was in general

just minimal amount of sewing and you

kind of had to create something out of

um things that you would normally not

think to use. So that was uh super

interesting and very enriching and um

yeah for the future um I I mean I'm

personally somebody that is uh in

between style and technical. I enjoy the

both. So I will be applying uh to to

both and I will I will be seeing what

what I what I get in the end. Um but we

have an amazing um uh platform like we

already talked about as MOD alumni. So

um there is a high chance of hopefully

me finding an internship.

>> There will be I've seen your work.

Um, I think I came into ESMOT as a

unique role because I'm actually 25 and

I graduated in the United States from a

4-year university. I worked at Microsoft

doing marketing and now I'm back in

fashion. So, I would say what my goal is

is I want to work more on the product

and creative side. Um, which S mode

teaches technique to perfection. The S

mode way is the way of couture. Um, so I

think that that background is going to

be really well suited for doing

something with product. Um, what that

looks like, I don't know. That's what

I'm here to find out. But my dream would

be to work for Balenciaga or Mason

Margala and then ideally like launch my

own brand at some point. I'm working on

a brand launch now, but it's an infant,

so something, you know, down the line.

>> We'll uh we'll keep that in mind.

>> Yeah. Trash. throw us your app.

>> Um, thank you so much for answering

these questions. You will be staying

with us. Don't worry, we have other

questions coming from the audience as

well. Uh, but I'm going to bring up

everyone else uh to come back as we have

questions for all of the above. Um, once

again, thank you so much all of you for

joining us this evening for this digital

open campus. Thank you especially to our

two students that out of the goodness of

their heart decided to stay late with us

and chat with you, which really shows

just how much they love us. So, thank

you so much. Um, and we did not

>> uh split them, you know, fiverr for

[laughter] the compliments. We promise.

Um, so we will be answering some

questions on live. Um, again, if you

have any questions about our admissions

process, about life in Paris, about what

it's like to be an ESM student, uh,

fashion design or fashion business, how

do I choose, anything like that, you can

feel free to drop it now if you have not

already. And

>> so we have a question from Daria. Is it

necessary to know French if you want to

enroll at fashion design program?

>> Is it necessary to know French in order

to enroll in the fashion design program?

How

>> uh No, you don't have to know French to

enroll because we have several English

speaking classes. Yeah. In first and

second year. Third year. By third year,

normally you'll be uh well, maybe not

fluent, depends on you, but uh you'll be

understanding and communicating pretty

well. So, our teachers encourage you to

to try to present your prejuries in in

French to to get more contact with the

language. Thank you so much, Alina. Uh

we have another question from uh Rodika

online. Um, can you please tell us a

little bit about uh internships from

students in the post-graduate program?

Um, Esco Van, do you have any examples

for us of uh post-graduate students and

the internships that they would have

gotten? Um,

>> it's going to be much better. Thank you.

So yes indeed we have a variety of

examples of stu of internships that our

students have made in the post-graduate

program like uh designer footwear uh for

men at Christian cannot say the names of

the students but here are the

internships uh development assistance in

ledger for Louis Vuitton and visual

merchandising uh intern for Balenciaga

and uh every year we um give our

students who have mandatory internships

to participate in our talent days which

are basically a concept where we uh send

the CVs of our students to companies and

they select the students that they want

to meet and they are able to meet them

in our school or directly. So it's a

very easy way to find an internship and

to meet the companies of your dream like

our student just talked about before and

an easy way to get an internship.

>> Thank you so much Van. Um our next

question is going to be for uh Alani who

is online and it is a question uh asking

if we can study both fashion design and

fashion business and then do you want to

talk about uh how you can study both?

>> Wait, I don't understand the question

how we can uh uh

>> so we have the possibility of doing the

fashion design bachelor and then going

on to the fashion business postgraduate

for example.

>> Yeah, sure. Yeah, of course. Um actually

it's um it's a very good idea because um

if you study the design in bachelor you

will have all the technical skills and

if you want to come to the postgraduate

in fashion business you will have all

the strategic um managerial skills and

this we call it hybrid kind of profile

is very important and um nowadays

companies really look for that. It's a

it's a it's really good um employment um

profile.

>> Thank you Netti. Uh our next question is

going to be for Nelly. Um Netti, can you

please tell us we have a question from

Sophia online. What is the best time to

apply for the Bachelor in Fashion

Design?

>> So thank you for your question. Um I

recommend you to apply as soon as

possible because uh right now we have a

lot of applicants. So, we don't have a

deadline date, but uh it really um

important if you can apply as soon as

possible because we have a lot of

applicants right now. So, yeah,

>> thank you, Nelly. And we have another

question that I'm going to try to answer

as well. Um a lot of questions about our

admit rate. Uh because our admissions

are done on a rolling basis, we don't

have an admit rate percentage. Um, so

you got to uh you got to apply as Nelly

said uh as soon as you feel ready and uh

and hopefully uh the faith will be on

your side. The next question is going to

be for our students. We have uh people

that are asking how did you come about

finding your apartments? Can you give

some advice on uh finding uh finding

residency in uh [laughter] in Paris or

in the suburbs?

>> Well, I personally I used uh a website

called Logis. Um I I have moved every

year so far, but I'm finally very happy

with my apartment. So I used for my last

two moves, I used Luchis, and I was very

happy with that. Um because sometimes it

can be quite difficult as an

international if you don't have a gar

like in uh in France, they usually work

with this guarant system. Um so it is

nice to have uh an agency to sort of

help you figure all of that out.

Yes, I was very lucky to have lots of

friends and family who had lived in

France to give me recommendations. Um,

but I would say do your research, watch

YouTube videos. There's a lot of expats

who have stories to share. Um, the

guarantor is definitely one of the most

important things and France in general

has a lot of bureaucratic systems that

everything just requires a lot of steps.

So keep that in mind. that takes a while

to get anything done. Um, I used an

apartment website called Solo. Um, and I

worked with an agency. It actually I got

really lucky and finding my apartment

was super easy. I actually thought it

was going to be a scam because it looked

too good to be true. But I had a friend

tour it for me over the summer and then

I came and moved in the next week.

>> The faith were on your side.

>> We love to see it

>> and with us mode.

>> Thank you so much. you guys hand the mic

off to uh to Van. Um there is also for

uh for those of you that are

international students, we do have a uh

concier service that can also help uh

try to find you uh um placement in

student housing. Uh there's also some

agencies that we've worked with in the

past that can help you find host family

if you're not wanting to live on your

own just the minute that you get here.

It's a good option as well. Um and our

next question uh Veral I will leave to

you uh is asking about what exactly are

the types of jobs that students at ESMOD

can get during Paris fashion week and is

there any difference between the jobs

available to fashion design students and

fashion business students.

>> Okay then thank you very much for the

question. So fashion week is indeed a

very important time uh in the year uh

for the fashion industry but especially

for our students and uh there is no

difference in the missions that our

students can do during fashion week

between design and business. They can

work as dressers, showroom assistants,

and it's a very amazing um opportunity

for them to discover the fashion

industry, the sorry the the life in

Paris and uh how the fashion works here.

And even though it can be sometimes a

bit stressful, it is very formative for

the future of their careers. And at ESM

career it is our responsibility and our

duty to um make uh all those mission

possible for them for them to get um an

amazing employability to be happy

students and then afterwards happy

alumni.

>> Thank you Valent.

Uh we also of course love our alumni

network that invites us to shows.

Next question is going to be for Elena.

Um could you give any advice in as

someone who is uh in the academic

department and someone that often does

admissions interviews

>> in the past um could you give us some

tips as to how to make your creative

dossi assignment or if you're applying

to the postgraduate fashion design uh

your portfolio stand out

>> okay so for the bachelor if you're

applying for the three-year program um

your mood board yeah Neil was talking

about the mood board of course make it

personal. Uh it's around your

inspiration. It's around what touches

you, what relates you to fashion, art,

and inspiration in general. But we also

want to hear uh how you analyze all of

that. How this connects to you as a

designer. Yeah. So, it's not just I like

those elements, but how and why uh those

elements inspire you. Also for

everything that you're going to do uh as

for the collages that you're going to do

with this mood board um really try to

think your process connecting that to

the brands that you like. Yeah. So just

for us to have a link on how you think

as a designer. Yeah. And uh you're going

to see that there is a practical

exercise there to be done too. So the

construction of two garments uh also we

want to see how you think outside the

box. Yeah. So this will help you help us

understand who you are as a designer.

Yeah. Uh of course we we don't expect

you to be uh pros and designers at this

point but uh we want to see how curious

you are. Yeah. Uh and for those who are

applying for the post-graduate program,

you just need to think portfolio. Yeah.

So of course we need to see that you are

able to think garment to think uh a

project and that you have a project in

mind that goes beyond making a a

thirdyear collection. Yeah. So

>> I think uh if I'm not mistaken and

correct me if I'm wrong es particularly

for the the bachelor fashion design uh

creative dossia assignment there really

is no wrong answer. Oh,

>> we're really looking to see where your

mind goes, how you express yourself,

where you express yourself creatively as

well, right? We want to see not just

things that you do related to like art,

for example. We want to see do you

dance? Uh what architecture do you like

and why?

>> Things like that. Thank you for saying

this. Don't hesitate to add to this uh

three elements that you we are asking

from you. this uh let's say these three

parts can be 10 pages if you want. Yeah.

So the more you show us who you are, the

more interested we're going to be in you

and your process. Yeah. But as you were

saying, Janan, there's no right or wrong

answer there. Yeah. It's just about you.

Thank you so much.

>> Yes, we have another question. Um and we

will pass this over to Nelly. Um the

question is what would you recommend if

you are unsure as to which program to

choose?

Okay. Um so you hesitate between fashion

design or fashion business right? So

both of the program are really good. So

it depends of what you like most. If

you're a creative person, if you want to

be a stylish for example, if you're more

business woman, a man, I don't know

which person asked the question, but

yeah, it depends of what you like and

your inspiration.

>> And I think Nelly, there is a a surefire

way for someone to test out to figure

out uh which one they sort of gravitate

towards that it's testing and learning,

right? We have uh summer courses.

>> Yeah, sure. every summer where you can

test out both fashion design and fashion

and business uh at the same time. So you

can really get a feel for what exactly

we mean when we say fashion design

classes what exactly we mean when we say

fashion business classes. It allows you

to sort of get a feeling also for the

ESP method for the professors because

the professors that teach the summer

courses are the professors that teach uh

throughout the year to our uh to our

undergraduate and our postgraduate

profess uh professors as well. Um, so

it's a great way to sort of get a feel

for the campus, get a feel for the

methodology, and also really feel out

for yourself which one you gravitate

towards because as Nelly as Nelly

mentioned, fashion business is just as

creative as fashion design. It's all a

matter of how you see it, what you do

with it, the approach, the an the

analysis. Uh, and so we have very

creative projects on the fashion

business side. We have very technical

projects on the fashion design side. Uh,

both require skills that are are hybrid

as and then you mentioned earlier,

hybrid profiles are more and more

important today. And so, uh, this, uh,

the summer course is a great option in

order to to test out which, uh, which

you would gravitate towards.

>> Exactly.

Believe we have another question online.

>> Uh, yes. Uh, Ni, would you tell us a

little bit about just we talked um

specifically for the fashion design

postgraduate, we need a portfolio and

all that. Can you talk a little bit more

in detail about what would be required

to apply for the fashion business

programs, what it is that we're looking

for in those applications? Okay. Uh the

assessment tax for the fashion business

is divided divided in two parts. So in

the first part you have to make a

portfolio a mood ball uh like in the

fashion design. Uh but in the second

part you have to you have an editorial

text that you have to write uh about an

fashion event or your literary brands.

Yes. So that's all and after that you

have your interview online on teams via

teams.

>> Thank you Nelly. Perhaps Jessica, you

could maybe tell us a little bit about

just as Elena uh gave us some tips as to

what it is that we're looking for, what

would make your your application stand

out. Uh what is it that the uh

curriculum coordinators, the deans of

the fashion business are looking for

when they're looking at uh the fashion

business applications?

>> Okay, so [clears throat] I think again

here there is no right or wrong answer.

Um we are not looking for something

specifically.

um we're just looking at um getting to

know the candidate. So that's why why we

do this. This is why we do interviews.

That's why we require you to as to do

this exercise. Namely, uh three mood

boards. One about your personality and

then one another about another one about

fashion and then a third one about

artistic references. What's really

important for us is to know that not

only you were passionate about fashion

um in the surface level, let's say. So

you really interested in um learning

about all the artistic directors, but

also about the maybe marketing

strategies and campaigns, you know, so

the communication strategies of certain

brands, you can add that to the mood

board and then talk about it. Um, and as

for the artistic reference, you can

really go from um, architecture and

painting. It's really your universe that

we're interested in.

>> Thank you so much. Thanks, Jessica. Uh,

we have another question online um that

is asking what exactly sets apart from

other fashion schools, which is a very

good question. There are a lot of

fashion schools all over the world. Um,

of course in New York, [laughter]

of course here in Paris, and of course

again all over the world. Um, however,

what really truly does set ESM apart,

there are several things. First and

foremost, as I mentioned at the very

beginning of this uh digital open

campus, ESMD was established in 1841.

So we're kind of the OGs.

um along with our uh historical

archives, our methods, uh the inventions

of our founder that really make us uh

sort of the the the quarter the

cornerstone of uh technical fashion of

pattern making theory. Um and now uh we

are also the reference for digital

fashion. We were one of the first

schools to implement Clo 3D from the

first year uh in fashion design and our

students have the possibility to have a

concentration as a digital design uh spe

specialization u and so our students get

to have the best of both worlds. They

get to have the heritage as well as the

innovation. They get to have the

connections to the industry with through

our incredible alumni network. Um we

have alumni such as uh founder of Vista.

Um we have DJ Kayak in Hodkau. We have

uh alumni that run the gamut and again

that are international as ESM is an

international group of 18 campuses um in

12 different countries around the world.

And so that network of course allows our

students to travel uh to gain

inspiration from other cities not just

from Paris. Um and then of course our

implementation in Paris uh is very

important as our students mentioned.

They get to play around with Paris

Fashion Week. Uh they get to really use

the city as their inspiration. um which

in a historical building such as this

not everyone can say the same.

>> Yes. And our next question uh to

continue on that and I will ask uh Nelly

to chat with me a little bit about any

possible um exchanges that students can

do. So can you tell us a little bit

about the uh study abroad opportunities?

Uh I know we can travel within the ESMA

network. Let's talk about that. But then

also our uh Arasmus uh plus exchanges.

>> Okay. So yes, of course, if you want to

uh make an exchange and uh for example

do your second year abroad, it's

possible because we have a lot of campus

uh all over the world, Dubai, China, uh

Indonesia, etc. So yes, it's possible to

make any change and we have also the

Aerasmith program and uh also the Tokyo

program in the second year. So yeah,

it's possible to do uh to uh um to go

abroad if you want to and during your

intensive uh during your um

>> internship

>> internship. Yes, you can do your

internship abroad as well.

>> What's really interesting about the

ESVOD network of course is that you have

the possibility to do jumps. So it's

shorter amounts of time where you can

truly jump into another school, another

campus, another culture. And since the

ESMA ESM methods are the same

throughout, your curriculum itself will

stay the same, but you'll just get to

change uh who's teaching it to you and

you get a different perspective in terms

of professors, which can obviously inj

be very important. Um and then also, as

I said, draw from the inspiration of the

city, from the culture as well.

Cross-cultural um impacts on design is

obviously incredibly important. Um and

so, uh it's a great opportunity to do a

smaller uh study abroad opportunity

while you're still designing your

collection even. It's possible. Um and

so we have our international department

here that can uh that can help

facilitate the uh the exchanges and the

Arasmus plus exchanges notably uh are

more so for especially the fashion

business opportunities as uh our fashion

business network is not as large

globally as our fashion design network.

And the next question will be for

Jessica online. Um, can you tell us if

our fashion business bachelor is linked

to uh fashion journalism?

Um, and is there a lot of math and

analyzing the data involved in this

bachelor? Can you tell us Jessica about

how um is it possible? Number one, let's

break this question down a bit. First

and foremost, would you say that uh

going into fashion journalism, is it

possible? Perhaps even Valent could uh

could talk on this, but uh as a as a

potential career path after the fashion

business bachelor.

>> Okay, interesting question. Um we do

have classes on um on fashion media as

it was stated on the slide. Um so it

ranges from um social media of course

and then of course one very important

part for us is the um press. Uh we do

have a students who end up working on

that is not the main focus of the

program but we do um have classes that

are uh about that. So, but I maybe Analy

can um talk a little bit about the the

that as well since she is also has she

also has the overview about the

bachelor. Um what do you think can you

do fashion journalism after doing a

bachelor that is mine?

>> So if you talk about editorials um

working with the stylists that's totally

an option that's actually what some of

our students do. If you talk more about

writing

um it's going to be more difficult if

it's just lit literally writing

>> but again yes the editorial part working

with the stylist yes

>> I think uh van I have some examples also

of uh of alumni that have gone on to

work in fashion journalism post fashion

business

>> they are actually they are and a lot of

them actually a lot of our students and

alumni have afterwards a career directly

impressed we have an alumni actually

from the fashion business program who

worked few years at the Figaro in the

press section and which has been an

amazing opportunity for him and an

amazing development. Uh it is an amazing

development for students uh to to work

afterwards in the communication industry

and uh to evolve afterwards in this. So

it's a very very important career path

and even more interesting I think at if

you have the possibility to not only do

it in France but do it at an

international level to really know more

about you know cultures and how you

communicate. So it's a it's an amazing

platform indeed.

>> Thank you. Um and then the second part

of the question Jessica was about the

sort of let's say quote unquote less fun

part of fashion business talking about

data analysis law perhaps. Could you

talk about how that fits into the

fashion business curriculum, please?

>> Yes. Um, we do have classes that are

less fun. I'm not going to lie. There's

a very important part of the learning

process. Um, it's not main focus on uh

big data or data analysis, but we do

learn uh we do teach you how to the

basics of all that in a way. Um there is

yeah a lot of classes that are working

skills that we think that are very

important for you later on. Of course we

do have to find a very interesting

balance between um the more creative

side of the program and these less fun

but very important uh classes. So it's

there um precisely because we know that

our candidates and our students are very

hybrid. they have this very creative

side but they also very strategic and

analytical. So we're trying to feel that

and um really make it drive. So no math

is not required. You don't need to know

you know um algebraic or you know any

kind of high level math but um there are

classes that are going to be a little

bit more challenging when it comes to

that. But those are important classes.

>> Thank you so much, Jessica. We're going

to go back to our students and we have a

question that I'm going to twist to make

it more specific because I have specific

examples for each of you. Um, so I know

that one of you participated in the

fabric

uh and the other one did the de so I

would love for you guys to just tell a

quick anecdote about each of those

projects.

Yeah. So, Esode has this Oh.

[laughter]

Uh, because ES mode is international and

very well known in the world of

everything creative. We have

relationships with lots of different

brands and fashion houses namely, but we

have a relationship with FaberCastell,

FaberCastell. Um, and they make art

products. So, we had a contest back in

October where we had to blend one of the

projects that we were working on for our

styism class with fabriccastell products

and then turn it into something that was

also merged with ideas that we created

from Paris Fashion Week. So, it was like

an explosion on a page. Um, and we were

given about 5 hours to be in a studio

and sat down with all of the different

fabric castell products that we had been

introduced to the week before. Um, and

we created a mood board and we created

all the these concepts and essentially

the idea was to use as many

Fabriccastell products as you could and

the best project actually won like a

multitude of products and I had someone

in my class get second place.

city is super. Um, it was very cool and

even though I did not win, it was super

fun to participate. Um, and we also had

a hat project that we did in November as

well. So, there's all these fun things

that are going on all the time, um, that

kind of ignite your creative brain and

are not graded, which is always nice.

>> Um, yeah. So for me, uh I mean I already

talked a little bit about it, but um it

was it was super interesting because

also we had all of these materials given

to us to create something. And uh I

learned so many like new techniques. Uh

as an example, when you you can

rehydrate leather and you can like sort

of like sculpt all of these forms out of

it, which was really really cool to

learn. And then um at the end when we

were finished with the products um they

were exhibited in the museum that was

also super cool to sort of see your

thing in this uh really official setting

and we also just had um a meeting with

some students at the SAN and there was

um you know a really nice discussion

round. So, it's it's it was really nice

to just get all of this feedback from

from different uh sectors and from

different people and to really yeah show

your work exhibited in a way that you

usually wouldn't really have uh the

connections to.

>> Uh one last question. Um can you so we

spoke about a typical day uh and now

they're wanting to know about the

workload. Can you tell us a little bit

about the work that you're asked to do

both in and sort of out of class because

I know a lot of the work happens out of

class. So let's talk about that.

>> Um what I mean fashion is a very

passionate job. So I think you do have

to bring that passion and you have to

bring that motivation to also work

outside of class. Um for me it is my

dream. So um the work that I do doesn't

necessarily feel like work. It feels

more like I'm, you know, doing my hobby

all of the time. But it is uh it is

work. It's uh sometimes is a lot of

work, especially when you have a handin

or a jury where we present our um our

products. But um it's not like you don't

have any time to do anything else. Um I

do enjoy going out on the weekends and

uh meeting up with some friends, but do

be prepared to do some work at home.

Yes, I echo the same statement. Uh, and

as someone who also has a relationship

with corporate America, um, you

definitely have to prioritize and

organize yourself very well. Um, I think

I saw someone ask before about having a

job outside of school. At least for

fashion design, I would say it's very

impractical. Um, your day is very much

dedicated to fashion and that is like as

long as you're, you know, meeting your

deadlines and getting all of your work

done and like understanding the

projects, teachers are very very nice

about like helping you, you know,

through hard times and things like that.

Um, I would say the first semester for

first year is a huge adjustment period

for everybody. um you know everybody's

coming from all over the world, very

different backgrounds, very different

education systems and the workload is

very specific to S mode. Um so you know

there's some growing pains but I will

say coming back from Christmas um

everything is a lot more seamless. I

definitely know how to prioritize my

work. I think, you know, you should be

expected that you have your classes

during the day, you have breaks to eat

lunch, um, and then when you get home,

you'll probably have time to, you know,

make dinner and then do some more work

and go to bed. So, enjoy your weekends.

Your weeks are for working.

>> Um, Tate, we have a question

specifically for you. If you already

speak French or a little French, do you

recommend choosing the program in French

or in English?

I think because all of the teachers

speak French, um I do not find it

difficult to practice my French. But at

the same time, like it depends on what

your goals are because if you want to

live in France and if you want to work

in France, it would be helpful to take

the French program and get immersed into

that universe as quickly as possible.

Um, if you are interested in working

abroad or if you have your eyes set on

working, you know, somewhere like where

everything is dual language, then it

could be good to be in both. Um, you

definitely will get a lot of practice if

you make it that way. But I will say I

have to go out of my way to practice my

French with people in school because

everybody in my class is English or like

English speakaking. Um, and some of them

don't even speak French. So personally,

I've actually done both. So I did my

first year uh in an international class

and then I switched in my second year to

a French class. And for me, that was

kind of the best way to go about it

because you are arriving in a new

country, there's a bunch of new people

that you meet and learning a language on

top of that that you don't really know

that can be sort of a little bit

overwhelming. Um and in the third year

you do mostly have to speak French

because most of the teachers are French.

Um they have a big saber you know they

they are from the business. Um but um

not all of them are fluent. So it's uh

good to have a good level there. So

that's why I took the decision in the

second year to switch and therefore I

kind of made friends from all around the

world. I had a little bit of both. So I

think um that was yeah a good choice for

me to make.

>> Thank you so much both of you. Uh we had

a question uh that was triggered from

your answers asking about the workload

and homework for fashion business

students. So uh Jessica could you maybe

run us through what the typical day for

a fashion business student would be and

is it more project based? Do they have

homework? Can you describe a little bit

of the workload uh that students would

have briefly as we are going to wrap

things up very quickly? Thank you. Yes.

[clears throat] Hello. Um, so our

classes are very workshop. So they're

hands-on. We teach by practicing. Uh, so

you don't have a lot of homework. Most

of the work is done in class. There is

uh there are classes where you it where

is required some um learning at home.

Let's say um you for example I think

about history and sociology of fashion

because there is a lot of information so

it is required to do some work at home

but most of our uh most of the workload

is done u in class.

>> Thank you so much Jessica and once again

thank you everyone that was here this

evening that answered your questions and

that presented uh the SMAN community. We

were very proud to do so. So, thank you

so much to Jessica, to Anni,

our two students with us and thank you

so much for those that were moderating

in the chat as well. Thank you so much.

And to all of you that were here

listening, we thank you so much. We know

it was a lot of information. Of course,

uh we did not get to all of your

questions. If you do have uh more

questions, if you want to get in touch

with an uh ESMED admissions officer, you

can contact us via WhatsApp uh using

this QR code. You can of course send us

an email at contactesmed.com. You can

give us a call. Our admissions officers

are always here to give you tours, uh,

to chat with you, to tell you, uh, to

help guide you as well in your choice.

If you're still deciding design and

fashion business, that's what they're

here for. Um, and of course, please, uh,

check out, uh, Esman Paris on Instagram,

on Tik Tok, we're on LinkedIn as well.

Um, and you'll find out all of the

happenings on our campuses, what's

happening with student projects, and our

upcoming events, uh, such as fashion

shows. Um, so stay tuned and try to keep

up with ESMD. Thanks again so much for

everyone from joining us from all over

the world and uh we wish you all a great

evening. Thanks.