How I’d Make $1M with AI in 2026 (Zero Code)
FULL TRANSCRIPT
I became a cash millionaire at 27 years
old with software. But if I had to go
back and make my first million dollars
in the next 12 months with AI, this is
exactly what I do. It's the same proven
process that I took all my AI companies
at Martell Ventures through over the
last year. And three of those companies
are already at a million dollars in
revenue in less than 12 months. So, if
you've been thinking about building an
AI company or already have one and want
to scale past the million, this video is
your blueprint. Now, if at any point in
this video you think to yourself, I
can't do this, you might not be cut out
to make a million with AI. But if you're
one of the select few that are willing
to do the work, this video is for you.
Starting with step one, sell before you
build. Let me tell you the fastest way
to go broke with AI. Spend the next 6
months building a tool, then find out
nobody wants it. You actually got to
flip it. You need to sell it first, then
build it. I call it pre-elling. Here's
how it [music] works. The first thing is
we have to find 10 potential customers
and ask them for advice. I'm going to
give you the question to make this
really easy. Because I learned a long
time ago, if you talk to a potential
customer and ask them for money, they'll
just give you advice on why maybe you're
not ready. But if you ask for advice,
they give you feedback and then they
sell themselves into buying from you. So
the question you want to ask them
[music] is, what has been hard about
your business that if you could automate
with AI, you would love to get that set
up for yourself, right? Just ask them
those questions. And when they give you
the answer, then you create the offer.
Which brings us to step two. That's
usually when people say, "Well, how much
should I charge?" My rule is is whatever
you would charge for the year, give them
a 50% discount. And the reason you're
giving the discount is because you're
going to ask them for a case study. But
what they're giving you in return is the
permission to use their name to then use
that when you go talk to other
customers. And finally, you have to
decrease the first time to value for
your customer. Meaning, you have to
build a plan that goes from like they
gave you money to they got something as
fast as possible. That's pre-selling and
it's easier than you think. But now that
you understand you have to pre-sell, how
do you find the people to sell to? Which
brings us to step two. Pick a boring
market. I have a rule. I don't like to
sell to hot, exciting, flashin the pan
industries, things like marketing and
technology, right? Crypto, ecom, course
selling. And I'm not saying they're an
absolute no. The problem is is that when
you get into these shifts in fads, the
fad could go away and you build a whole
business against something that won't be
there in three or four years. [music] We
have to pick a market that's easy to get
into that's going to value innovation.
It's like Jeff Bezos. He said, "Look, I
don't care about what's new. I care
about what's true. What are customers
going to care about in 10 years, 20
years that's not going to change?"
Because if you can find these boring
markets that don't have a lot of
competition, those are the ones that
typically have high margins and they're
ripe for disruption and innovation. So,
how do you pick a boring market? Well,
first ask AI. You can type, "Show me 20
boring industries with high average deal
sizes where operations are still
manual." Okay? Why? Because AI will help
you automate those manual processes. See
what I did there? And then the high deal
size means that they're going to pay a
lot, not too much, not too low because
people that have money are great to sell
to. So once you've got the boring
market, how do you actually know what to
sell? The second within that market, we
got to find a pain that they actually
have. So for an electrician, maybe it's
the fact that they have missed calls
that they're always getting and they're
losing jobs because those calls are
coming in after hours. See how that
could be painful for somebody's trying
not to be tied to their work or when
they're working they're actually getting
paid and they don't have time to answer
a call. The third thing is we have to
figure out the benefits that are needed.
If the person has these problems, what
are the key things that you're going to
solve for them? So, for example, if it's
that they're not available to take
calls, then you can use an AI software
like your Atlas and actually get paid to
set it up for them so that it answer, it
qualifies, and it schedules calls while
they're on a job being an electrician.
But you get paid by setting that up for
them. See, the cool part is in this
world we live in, you can make money
using AI tools that other people built,
but you're the person in the middle that
sets it up for these business owners. By
the way, I have links to all the tools
I'm going to mention in this video below
in the description, so you can click
them if you want to check them out. But
if I had to make a million dollars with
AI this year, again, I wouldn't start
with an idea. I would start with the
boring market. So now that you know the
market you want to be in, next we have
to lock in the math that keeps you rich,
not just busy. Step number three, pick
your high margin model. Now margin is a
weird word. A lot of people don't
understand it, but it's very simple. If
I sell a product for $5 and it cost me a
dollar to make, my margin is $4. The
challenge is most people focus on
revenue and it's a vanity. How much
money did you make last year? Oh, I made
100 grand. Well, if it cost you a
million to make a h 100red grand, it's
not a business you want to be in. And
unfortunately, most people don't
understand how to build the business in
a way that can make them a lot of
profit. And why AI is so powerful for
this is that it can take your delivery
costs where in the past you'd have to
pay somebody to do it and bring it down
to almost zero because AI can automate
it. You want your AI business to feel
like that high price, tiny cost. Charge
a lot for what you do, very low cost to
deliver. And look, I've done the
research for you. So, here are the
highest margin AI business models for
2026. The lowest one is AI services
around 70% margin. Again, you can Google
or search on AI any one of these. The
next level up is AI consulting around
80% margins. Then we go to AI digital
products around 90% margins. And then
the one that I'm in and I love is AI
software. A little bit more complicated
to do and they have around 95% margins.
where I spent personally 93% of my time
all week building these companies. If I
had to get rich with AI this year,
here's what I would do. First, I would
start with an AI service or consulting.
That way, it gets me in the conversation
with the customers. I learn the AI to
automate, but then I would try to
productize it into a light software that
takes the workflow that I've documented,
systematized, and packages it into a
software that other people can buy
without me even talking to them. That's
how we get to 95% margin. So now we've
got a boring market figured out and a
high margin model so you can make some
profit. Now you need to find the right
person to sell it to. Step number four,
create a high cash flow offer. Most
people sell AI, but truth is nobody
wants AI. A business wants customers. A
business wants productivity. A business
wants to reduce its cost. It doesn't
care if that's AI or freaking a thousand
people. As long as what they're paying
and what they're getting, there's an
ROI. Just so we're clear, margin is the
profit potential. Cash flow is how the
money flows through the business. For
example, if I sell you a $1,000 solution
that you buy from me, but then I got to
put out $500 of my own money because by
the time I send you an invoice and then
your finance team gets it and they pay
it, I got to put money out before I get
money back. That's where cash flow is
important. These are the four steps to
avoid making the mistake of creating a
cash flow crunch in your business before
you even get started. The first thing we
have to do is when we're selling, we
have to sell one specific benefit. You
can't try to sell anything they want.
So, for example, if I'm selling to
electricians, I'm saying that I can get
them 10 more customers per week without
answering a single phone call. See how
that's one specific result or outcome.
The second is we have to package our
pricing so that we get paid as much as
we can upfront before we incur any
costs. So, for example, maybe your
service you're selling is $1,000 for one
month, but you might be willing to give
them a discount if they go 6 months
upfront and you give them a discount to
$4,000. So, that first conversation and
transaction is now four times more than
the initial for 1 month, but you've
committed for a longer term. The
beautiful part of this is it reduce your
potential churn, meaning customers that
cancel and it increases the amount of
cash in your bank account early and
upfront. Then we have to implement
scarcity because the truth is is we have
to give people a reason to buy cuz if
they won't, they'll just put on to-do
list and think about it later. So I like
to say that we're opening up 10 founding
spots. After that, the price is going to
go up cuz you say, "I only got 10 spots.
I don't have all the time in the world.
It's just me right now and I only have
so much capacity." So you can use that
to create scarcity and get the person to
make a decision versus them just sitting
on their hands and waiting. And lastly,
we want to add a bonus so that we give
them a reason to make a decision today.
But the best bonuses kill objections. So
for example, maybe they're like, "Hey, I
want to do this, but I'm worried that my
team doesn't have time to actually
implement what you're selling." You say,
"Cool." Well, because you're one of our
first 10 customers, we actually have a
bonus we want to add where we come in
and we train your staff. Normally people
are going to invest $5 to $10,000 to do
that, but because you enrolled at the
sixmonth level, we're going [music] to
do that for free. See how it's a bonus
that deals with their objection. Do that
every time and you will get more deals.
If you want to get rich with AI or
business in general, you just can't sell
your hours. When you sell the result,
then you're motivated to become more
effective at getting the result. And
anytime you can improve with automation
or AI or training your staff better, the
improvement you keep. And by the way, I
spent years testing and tweaking offers
until they converted fast. [music]
Then I turned it into a simple
plug-and-play template. If you want my
exact offer template that you can copy
and paste for your AI business, find me
on Instagram and DM me the words YouTube
offer or just click the link below in
the description. I'll send that over to
you. Cool. So, you have an offer. Now
what you need to build your product.
Step number five, you have to build your
AI MVP. So MVP stands for minimum viable
product. Essentially, most people hear
product and they think, "Oh, now I have
to go hire a bunch of engineers and
developers and build a bunch of stuff."
And guess what? You don't. There's a
bunch of tools you can use to build the
product I'm going to teach you about in
a second. But the idea is for it not to
be perfect and not beautiful, but for
that it just works. It's like this guy
was talking to an event once. He was
showing me his product, okay? Fancy,
beautiful, mobile, all the bells and
whistles. And I was like, "Well, how did
you build it?" He's like, "I hired an
agency and it cost me $100,000." And I'm
like, "Cool. Is anybody using it?
Customers yet?" "No, not yet." And I'm
like, "You spent all your time on
functionality to make it look good, but
never asked, "Does it actually deliver
value for the customer?" So, what I want
to share with you is how to build an MVP
that actually gets results, not just
looks good. Best part is you only have
three options. The last one's the most
advanced, but it's where I spend most of
my time. The first is a no code
platform. When you look into these tools
like a Zapier or a make.com or nadn
essentially, you can take any manual
process using AI and automate it.
There's even tools like go high level
that are CRM and funnel builders or
things like lovable where you can just
type to it and it'll build apps that
solve problems for customers. The key is
spend the least amount of time
configuring your automation so that it
gets a result for a customer. If you
have to do it manually first so you just
even learn the steps of how it needs to
be automated. That's probably a better
place to start than to just pay somebody
to come in and build you something super
custom and coded. The second option is
to use an AI assisted code platform.
What's called the Gentic programming.
Those are tools like Replet or Cursor or
Google's anti-gravity platform. It's not
as simple as just prompting like a
lovable, but it's way more configurable.
Every one of my engineers in my venture
studio uses one of these platforms to
write the code. The third option is a
hire an AI developer to build it for
you. Now, most people get burned because
they hire somebody. They say they can
build the thing. They give them all
their money and then all of a sudden the
product they get back is crappy, buggy,
or just doesn't [music] work. The best
way to test for this is if you're going
to hire a developer, give them a tiny
test project first. I like to look on
upwork.com or call my local college. The
key is is the MVP not only has to be
simple, but it has to add value. If you
don't show it to a customer and they go,
"Oh, that's cool." Then it doesn't work
yet. So now you have an MVP. your AI
system works either through automation
or custom code. But the next problem is
if you don't automate the delivery after
you sell a customer, you will drown in
client work. Step number six, automate
delivery. The biggest mistake that
happens for entrepreneurs is not being
prepared for success. One customer, no
problem. Three customers, I can get it.
Five to 10, now I have to use project
management software. I have to have a
support email, maybe a support phone
call. And if you don't get ahead of it
to automate it, that pressure can
actually take you out of business.
Here's my rule. Automation can turn your
business into a machine, one that works
while you sleep. So, here's how you map
your four-step delivery system. First is
the purchase, the moment somebody checks
out. Okay? So, you're probably going to
use Stripe to accept payment. That kicks
off a notification. The second is once
you get that purchase, okay, and you can
do it manually or you can ask them to
click a link and buy from you. that'll
trigger access into your software or
even into your community. My brother
sells houses and as soon as somebody
puts a deposit, it sends an email to add
them to the project management software
that the client's going to use to pick
all the options for their custom home.
So, it works for any industry. The third
step is onboarding. Think [music] I
bought something. Now, what happens
next? Well, ideally, you give them the
software you just built or you might
give them the ability to schedule some
time with you so that they can schedule
a review of how the software needs to be
set up, right? and that whole process is
automated. The fourth step is support.
Think about all the questions that
they're going to have for you. So, if
you want to get rich this year, you
can't be manually onboarding clients
over time. You have to build a delivery
system that feels like a vending machine
and it's automated and it works every
[music] time. So, now you've done
everything. You've got the business
model, you got the product, you got the
customers, you've automated your system.
This is how we scale in 2026. But you
have to be careful because if you're too
greedy or worse, not greedy enough, it
might be all for nothing. Which takes us
to a hidden step that very few people
consider. Step number seven, getting
long-term greedy. A long time ago, one
of my mentors, this guy named Steve,
said there's two types of greed. There's
short-term greedy, and then there's
long-term greedy. Short-term greedy
might get you what you want today, but
it stops you from getting what you want
long term. What he was trying to say is
that I could ask for the investment
terms I wanted today and people will pay
for it, but then I'm going to have
investors that I might not need for the
long-term journey. Where he said, if I'm
long-term greedy, then I'm going to give
my investors the right terms to capture
the right investors so they support me
over the long term. You can only get
rich this year by wanting to build an
empire for the next 50 years. If you
don't fall in love with the idea of
making money over a long period of time,
then your desire to find the flash in
the pan will actually be your
kryptonite. That's why being long-term
greedy is always broken down into the
three S's of wealth. The first S is
sell. This is the skill you need to
develop. You get your first client, you
start to get the machine turning. Okay.
The second S is scale. Once you get
dozens of customers, then you have to
scale it up. You have to tighten your
systems, which stands for save yourself
time, energy, money, and stress. You
raise your prices because you're adding
more value. You improve your offer. You
work on your team. You get to a place
where it almost feels easy. But that's
where we go to the third S, which is
stack. Once you have one machine working
really well, which every business can
get to a place where it's producing
cash, you can now add other offers or
other products on top of your service
either through partnerships for things
that you like or you build yourself or
you could even buy other AI companies to
sell into your existing customer base.
That is the goal is to build an empire.
It's to create a life of unlimited
creation you never have to retire from.
Most people that start businesses are
very creative people and they think the
bigger I get, the harder it's going to
be. And the opposite actually happens at
scale because the bigger you get, the
more resources you have to invest in
really smart people that are going to
come in and help you co-create that
future with you and make your life
easier. So, here's the deal. Anybody
watching this can do what I just shared.
It doesn't require any special schooling
or a trust fund or anything. You just
have to talk to customers. But what it
will teach you along the way is to
strive to become your 10.0 self, the
best version of yourself. That is one
way of being successful. But if you want
to live a life of fulfillment, yes, 10.0
self is what you're after. But the other
side of that is to give yourself away.
Share your strategies with the world
like I'm doing here. Now, I don't want
you to just watch this. I want you to do
something with it. So find me on
Instagram and DM me the words YouTube
offer and grab my template. Build an
offer that you can start selling this
week. Find the customers, ask the
questions, be curious, but I need you to
win this year. 2026 is your year. AI is
still early and the companies are out
there waiting for your call. And if you
want to learn the nine highinccome AI
skills you need to get rich, click the
link and I'll see you on the other
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