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MORTAR Alum // Jeff Menzise

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So I'm Dr. Jeff Misy, Doctor of Clinical

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Psychology. I'm an author, consultant,

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professional development provider,

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educator. My company is Mind on the

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Matter, and I am the founder and lead

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consultant. I've been in business at

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least 20 years. I offer workshops. I

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deal with a lot of cognitive development

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with young people. I do a lot of

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coaching with uh couples. do a lot of

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executive coaching, you know, with CEOs

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and lead partners and law firms to

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Hollywood celebrities. So, I run the

0:32

gamut, but the underlying theme for all

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that I do is to enhance human beings.

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I've always had hustle blood, you know

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what I mean? So, I mean, growing up, you

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know, Jay-Z got this famous line, he

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said, "Nothing wrong with the aim, just

0:44

got to change the target, right?" So, as

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I began to learn more and get more

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opportunities, I just shifted the

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hustle, you know, and I started hustling

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more towards people well-being. you

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know, you know, people hustle shoes,

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people hustle candy, you know, whatever

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it is you hustle. So, I started

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realizing that, you know, there's this

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other hustle that I can actually engage

1:00

in that can help to improve my

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community, help to improve people, heck,

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help to improve myself.

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Convenience is the way that that stuff

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slips right in on us. AI is coming full

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force, you know, for every profession

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that that's out there. And right now,

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there's been a lot of talk about AI

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generated therapy. artificial

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intelligence on the other end of your

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phone giving you advice and giving you

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guidance. These computers are super

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smart. They can just grab information

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from all over the place to formulate

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what is a solid response in many

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respects. But that human factor is to me

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is going to be absolutely necessary

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throughout the whole process because you

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know the computer is it can't be

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empathic. It can't pick up on the

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subtleties. It can only deal with what

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is actually presented. And you know

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having worked in this field as long as I

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have I know that people don't always

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present what it is. You know sometimes

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they'll present one thing and through

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experience you know that that actually

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is connected to other things and as a

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human being with experience you know you

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kind of help to dig down AI not so much.

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So therapist is somebody that's licensed

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to administer therapeutic processes. Now

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when you're talking about coaching you

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don't have a code of ethics in the

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coaching world. You don't have to be

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licensed to be a coach. You don't even

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have to have any type of education to be

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a coach. Right? And so a lot of people

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who are coaching, you know, they might

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be good at it. They might be good at

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giving advice to people, but they also

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might be limited in understanding what

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boundaries are and what the help and the

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harm dynamic actually is. Right? One of

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the other advantages that I had though

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is that I do understand the clinical the

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therapeutic process as well as the code

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of ethics that comes along with that.

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Right? I learned that the best approach

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is typically having both. Right? So the

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clinical world has things to offer that

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the holistic world does not. The

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holistic world definitely has things to

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offer that the clinical world does not.

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And so what I attempt to do is take the

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best of both worlds and bring it all

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together like that.

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When Mortar showed up, I understood

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immediately like, hey, this is something

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dope. Cuz when I moved back to the area

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from the DMV, from DC area, I was

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looking how to plug in professionally,

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right? I'm good up there, but I had

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never lived in Cincinnati as an adult

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and definitely not as a professional,

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right? And so this was like, okay,

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professional development. I got hustle

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blood. I already said that. So, I got

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the hustle blood, but I didn't have the

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business information and the structure

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and the know how to actually formulate,

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you know, for efficiency a business,

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right? I could hustle all day, but that

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ain't it. Next level game. I think that

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Mortar is doing it by bringing all these

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entrepreneurs together under one

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umbrella as Mortar alone. So, then we

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see supporting each other differently.

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So it's not like this is somebody

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different over there that's competition

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that I need to hoard, but no, this is my

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these my Kimp folk, you know, these my

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mortar cousins, you know what I mean?

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And so I think the more that that we

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continue to see how we align and how

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we're connected and how we're actually

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family, then I think that though that

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hoarder mentality, that that scarcity

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approach to business, I think that that

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kind of melts away.

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One of the things that stood out the

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most going through the mortar class is

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uh the fact that we're no matter where

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we all were in our process, we were all

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together on that journey. And that was

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the most beautiful part to me is that we

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had all these different entrepreneurs,

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various stages, various products,

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various business, various orientations,

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various goals, you know, various

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motivators, but we were all together in

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that space. And the camaraderie, I don't

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think it could have been matched

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anywhere else.

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