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tesla to dump prices

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0:00

We got to talk Tesla stock and Tesla

0:02

stock valuation. So Tesla is pulling one

0:04

of the best of 4D chess moves ever right

0:07

now. This is absolutely brilliant. If

0:10

you've been watching the channel, you

0:11

might already know that I've been

0:13

talking about a risk with Tesla

0:16

obviously being that they're going to

0:18

have to reduce prices after the tax

0:21

credit expired. We all already know that

0:25

there's a massive pull forward that

0:26

happened before the tax credit expired

0:29

going into September 30th. And that's

0:31

how we got record deliveries surpassing

0:33

even Q4 of 24, Q4 of 23. I mean, these

0:37

were record deliveries. Production was

0:39

lower, but that's okay. We had a bunch

0:41

of standing inventory, cleaned house,

0:43

baby. But see, after a $7,500 tax credit

0:48

goes away, we have to recognize the

0:50

reason from an economic point of view

0:52

that people were able to afford, let's

0:54

say, a $40,000 vehicle was because the

0:57

net cost was really only like 325,

1:01

taking off the tax credit, not even

1:03

getting into the fact that, you know,

1:05

tax credits are maybe even more valuable

1:06

than that. So when that goes away, some

1:11

of that hurts a company's margins and

1:15

some of that hurts an individual's

1:17

buying power. How much depends on the

1:20

company's PP or pricing power. The

1:24

bigger the company's PP, well, the less

1:27

it affects them. For example, this

1:30

morning in the course member liveream,

1:32

we talked with course members and we're

1:34

like, "Wow, this AMD news, this is

1:35

really cool. This is great." But is

1:37

there a risk that this AMD deal is a

1:40

sign that AMD just has smaller PPE than

1:42

Nvidia? And there's really nowhere you

1:45

need to go further than the actual

1:47

Nvidia and AMD income statements to

1:51

determine that yes, AMD has

1:52

substantially smaller PP than Nvidia.

1:55

Now, that's not to say we should be

1:57

bearish on chips, although we were

2:00

pretty convinced that the top was in

2:02

this morning in the course of our live

2:03

stream. It is to say that Nvidia takes

2:06

five times as much money as AMD to the

2:08

bottom line and that is a sign of

2:11

pricing power. Their gross margin is

2:13

like you know AMD's

2:15

got like roughly half of the gross

2:18

margin that Nvidia does. That's a sign

2:20

of PP pricing power. So what happens

2:23

when you take away a $7,500 topline

2:25

incentive while a company like Tesla is

2:28

probably going to have to reduce prices.

2:30

The problem is reducing prices does not

2:32

reconcile well with stock price up. And

2:36

Elon want stock price up. We want stock

2:39

price up real big. We want big peep.

2:42

Okay. How do we get more car sales at

2:48

lower car prices without suggesting that

2:52

prices for cars are going down? It's

2:55

simple. More affordable model. What a

2:59

surprise. What a surprise that just

3:04

three days after, literally, you can't

3:07

make this up, three days after the tax

3:11

credits expire,

3:13

what happens? They drive a Model Y

3:17

around Giga Texas

3:20

without any camo on it. That is a more

3:22

affordable version. Folks, people try to

3:25

make this look candid.

3:28

I don't think people accidentally saw

3:30

this Model Y driving around and Tesla's

3:33

like

3:35

slip.

3:37

Like this is all this is all done on

3:39

purpose. Like what happens is they make

3:42

it seem like you've got candid photos

3:44

and they leak this stuff to the Tesla

3:47

fanboys and fan girls that that you know

3:50

that which is fine. That's just that's

3:51

how media works, right? like some inside

3:54

employee will be like, "Hey, don't tell

3:57

anyone, but I got the or like don't tell

3:59

anyone my name, but I got these leaked

4:02

images of this this happening over here

4:04

or whatever." Uh, and then that's how it

4:06

makes the news. So, that's how Tesla can

4:09

like unofficially engineer news by

4:13

utilizing other people who cover news

4:15

for Tesla as their leak conduit. And

4:18

then Tesla go,

4:20

h how how come they took the car out

4:23

without cable on it? Oh no, this is

4:27

horrible. It's all by design. It's by

4:30

design. This is how business 101 works.

4:34

And this is purposely a 4D chess move

4:38

because it is an opportunity for Tesla

4:39

to say we are lowering the prices of our

4:42

cars. Except rather than the stock

4:44

market going oh VP small they have to

4:48

lower the prices. The stock market goes

4:50

hell yeah more affordable vehicle.

4:55

Except it's not a different vehicle.

4:57

Like I would love if they came out with

4:59

a big van or a robo van or whatever,

5:02

right? It's fine. it that it's not going

5:04

to happen for a while. I'll I'll be

5:05

stuck with a Mercedes Sprinter van or a

5:07

Ford Transit or or whatever for for all

5:09

my seven kids. That said,

5:12

this is great for Tesla because we need

5:15

prices to be more affordable. Like, if

5:18

Tesla the worst thing that Tesla could

5:20

do would be the tax credit goes away and

5:24

they don't reduce prices. That would be

5:26

the worst thing they could do because

5:28

that would be stubborn. it would not be

5:31

an economic reality. It would not be a

5:34

smart business decision. So Tesla is

5:37

actually, you know, even though we're

5:39

just like exposing the whole MO here,

5:41

they're actually doing exactly what they

5:43

should be doing, which is lowering the

5:45

average cost per vehicle of these cars.

5:49

Now, what's different about this car?

5:52

Not actually that much. Uh like we've

5:55

got a great post here that breaks it

5:57

down for you. No front light bar. The

5:59

front bumper extends to the middle where

6:00

the light bar was. You've got uh you

6:03

know less of that glass roof on the top.

6:05

You've got uh you know some

6:07

miscellaneous other changes. There's

6:09

really like not that much that's

6:11

different in the vehicle. Uh so the

6:14

other model has a light bar going across

6:16

over here. So it looks a little bit more

6:19

basic, but that's okay. Who cares? Like

6:21

there are plenty of people who want a no

6:23

frills car and they don't want, you

6:26

know, all the glitz and glamour. They

6:28

just want a car that they can get from

6:30

point A to point B in reasonable safety

6:31

and comfort in. That is extremely

6:34

reasonable. Here's a side by side that I

6:36

thought was useful. You could actually

6:37

see here's that light bar. Here's no

6:39

light bar. You can see the lights are a

6:41

little different over here. This one

6:43

obviously has a roof rack whereas this

6:45

one doesn't. But that's that's probably

6:47

just a separate upgrade or marketing.

6:49

You can see the uh the back over here is

6:51

a little more simplified though. Over

6:53

here in fairness, the lights are on

6:54

whereas here they're not. And this is a

6:56

marketing photo versus this being a real

6:58

photo. Nominal differences, but it's

7:00

going to be a way to reduce the price of

7:02

the vehicle. So, right now, if you go to

7:06

uh tesla.com

7:08

and uh we can actually see on the front

7:10

page, we've got the new Model Y

7:11

performance. Order yours. We've also got

7:14

uh FSD14 that's supposed to be getting

7:16

released today, which is really

7:18

fantastic. Uh we'll see it got delayed

7:20

from last week. And we'll talk in just a

7:22

moment about, you know, price forecasts

7:23

and price targets for the stock. But

7:25

understand right now, if you go to the

7:27

financing tab right here, they got rid

7:29

of the APR benefits. So, like right now,

7:32

they're doing the purposeful sandbag

7:34

where they don't really want sales of

7:36

these vehicles. If they wanted sales of

7:38

the Model Y performance right now, they

7:40

would have 0% APR. They don't want sales

7:42

of this because they're probably

7:44

shifting production from the more

7:46

expensive Model Y's, which they just

7:48

cleared the inventory out of. They're

7:49

probably shifting production to the

7:51

lowerc cost vehicle and then tomorrow

7:53

107 they're probably going to announce

7:55

the lowerc cost vehicle and I bet you

7:57

they will also have special introductory

8:00

financing. It'll be like 0% APR or

8:03

whatever. I mean look at this. Why why

8:06

is the long range rearwheel drive 3.99

8:09

and the performance 5.14?

8:11

It's because they don't want to produce

8:14

as much of the performance. It's it's

8:15

all based on inventory, supply and

8:17

demand. Very simple, right? Let's go to

8:19

the Model 3 here for a moment. And let's

8:22

go to uh order now on the Model 3.

8:24

Financing offers here, $299 on the Model

8:27

3. They print these for days. They want

8:30

to incentivize these. Look, they'll give

8:31

you any model of the Model 3. Uh they

8:35

print these. So, they're incentivizing

8:38

production there or, you know, sales

8:39

there now. And you can even see the

8:41

banner 299 APR. I expect that when this

8:44

new model comes out, you'll probably see

8:46

a combination of intro financing and a

8:49

substantially lower price. Now, that

8:51

lower price on the Model 3, my

8:54

expectation is you really want to see

8:57

this probably be under $35,000 on the

9:01

cash price. The problem is I don't think

9:03

it's going to happen. Uh, so I would

9:07

like my best case scenario is under 35

9:10

for a no frrills Model Y. Best case

9:13

scenario, probably not going to get it.

9:16

It will probably be a $39,000

9:19

vehicle, which if you think about it,

9:22

that kind of makes sense. $45,000

9:26

minus the $7,500 tax credit uh leaves

9:31

about $24.99

9:33

between where the new price is and where

9:36

the old price is. And now you could kind

9:39

of justify getting a model

9:42

without the tax credit because it's the

9:44

more affordable model and it's still

9:46

roughly the nearly the same price. It's

9:48

about $24.99 more than it was

9:50

previously. That's my guess as to where

9:51

they're they'll go. If they go all the

9:54

way to 35, it's a sign of pricing power.

9:57

Okay, so this is how you can actually

9:59

help deter or you yourself can figure

10:02

out how much pricing power Tesla has. So

10:05

I'm going to write you a little menu

10:06

here. Okay, so this is your playbook for

10:08

tomorrow. Playbook uh for tomorrow. All

10:12

right. So, if price $399,

10:17

uh, Tesla pricing power equals $24.99 on

10:21

Model Y. We're assuming zero value for

10:25

the fact that you're getting a, you

10:26

know, cheaper car because honestly, most

10:29

people don't give a flying hoodie that,

10:31

you know, it doesn't have the full light

10:33

bar or whatever. Most buyers aren't

10:36

going to care. They're going to be

10:37

payment sensitive. They're like, I just

10:39

want I just want the Tesla. I just I

10:40

want I want FSD, whatever. Right. Okay.

10:43

Uh if the price comes in at 35,

10:47

uh then Tesla's pricing power will

10:49

actually be negative uh $2,500 on Model

10:53

Y. That means you've now net gone beyond

10:57

the tax credit. Uh so uh you know, and

11:01

then obviously you've got neutral uh

11:03

pricing power at 375 uh for the

11:06

affordable model, right?

11:08

So

11:10

if they really want to ramp sales, you

11:13

go 35. So this here, this this would be

11:18

an actual uh price decrease uh and uh

11:24

would be great for sales volume. Me

11:27

personally, I would want uh sub 35K for

11:32

that affordable vehicle. I know that's

11:33

that's that's big. It's going to hit

11:35

margins, but it's going to get us

11:37

volume. It's going to get Tesla back in

11:40

that momentum. Okay? Back to momentum uh

11:44

of growth following surge of uh tax

11:48

credit buys, right? And that's what you

11:50

want. You want to incentivize that that

11:52

momentum again. Keep this puppy going.

11:54

Keep these factories cranking. That's

11:56

what I would I would personally love to

11:58

see this. I don't think they're going to

11:59

do this. I think they'll end up going

12:01

incremental. And this in my opinion

12:03

would be bad like worse for the stock. I

12:06

know this is worse for the stock because

12:09

you are still net price increasing uh

12:13

buyers you know following the credit

12:15

right so near-term

12:18

uh this would be I should say long-term

12:22

stock longer term right because we want

12:25

volume and we're not going to see that

12:27

volume really level out until you know

12:29

the next 12 months really on a new model

12:32

okay good so all that said let's Now go

12:36

into our Tesla sheet, which has been a

12:39

minute since we've done our Tesla sheet.

12:41

Uh, and let's go do some updates over

12:43

here. So, by the end of 2027,

12:48

uh, you know, I still think our revenue

12:50

per vehicle is going to fall. Uh, and

12:53

I'm going to reduce this even more now

12:55

since we don't have the credits. Uh, and

12:59

we've written some notes over here as

13:00

well already about reducing the revenue

13:02

per vehicle, but I honestly think we're

13:04

probably going to get down to an average

13:06

rev per vehicle by the end of 27 of

13:08

about 30. Honestly, probably 32 33 even.

13:13

I'll call it 33 even. Ideally, we get to

13:17

4 million vehicles in 27.

13:20

Okay. Now, we're going to go we've got

13:22

revenue, service, uh, energy. Energy.

13:26

This is still

13:28

This is probably going to get hit. I'm

13:30

going to write a little note here.

13:31

Reducing from 26 bill due to uh Trump

13:35

cuts to Dem states. This is where you're

13:38

going to see some energy hit. This was

13:40

supposed to double from 13 bill. I'm

13:43

going to actually take this down to 20

13:45

billion because I do think we're going

13:47

to see a real loss of mega pack buyers

13:50

unfortunately as not only the solar

13:53

panel credits uh expire at the end of

13:55

the year for solar panels on residential

13:57

on residences but also we end up getting

14:01

um unfortunately

14:04

lower city buying. So, okay, we'll drop

14:08

that to 20. So, that will slow growth a

14:10

little bit. I I consider most of these

14:12

things extra. I consider FSD part of

14:14

margin. Uh I'm not going to price in

14:16

anything for insurance or semis or the

14:19

Optimus. Uh third party FSD revenue has

14:22

always just kind of been a scam. So I'm

14:24

not going to price that in. So I'm going

14:26

to go with margin. So margin honestly is

14:30

probably going to be closer to 85.

14:33

So our expense margin 85 because right

14:36

now we're operating I mean let's let's

14:38

look at the last sheet. I think we were

14:39

at like 157. So this was our previous

14:42

sheet. In the previous shareholder deck,

14:45

we can see X credits. We wrote down 15%

14:47

still good. That's what we want to use

14:49

now.

14:53

And we're going to have potentially some

14:55

hit due to advertising. We assume

14:58

potentially a 1 percentage point gross

15:02

margin hit due to advertisements. So

15:04

let's throw in 1% as well for ads. Let's

15:08

go

15:09

14%.

15:12

Even though that ad section will be

15:14

coming out in

15:17

SGNA, I'm going to go ahead and throw it

15:19

into gross margin.

15:25

There we go. Or you know what? We'll

15:27

throw it into SGNA. Screw it. We'll put

15:29

it in over here. I'll bump that. And

15:31

I'll make a little note that we did

15:33

that. So, we'll throw a little note

15:35

here. We'll say uh bumped uh SGNA to 7%

15:43

from 6% due to advertising. Well, we

15:46

throw in an extra 1% there. No big deal.

15:48

Okay, cool. So, now we've got 15%

15:50

margin. We've got 4 million deliveries

15:52

by the end of 27, 33,000 average price

15:55

per vehicle. And this doesn't really

15:58

include anything on Optimus. This

16:00

doesn't include anything on uh really

16:02

FSD

16:04

um revenues beyond what's already built

16:06

into the vehicle margin. So this this

16:09

should be low compared to where the

16:11

stock price is right now. So if we look

16:13

at this as a manufacturer,

16:18

this puts us at 207. As a service

16:22

provider, it puts us at 324.

16:25

So basically as as a vehicle producing

16:29

company if we can pull this off by 27

16:32

we'll make a note here. So this will be

16:34

our 1026 or 106 bottom line. Okay as

16:38

manufacturer only. Let's make it so you

16:41

can see as a manufacturer only it's

16:43

probably about a $28 stock at 15%

16:46

margins. Okay. As a serer you know it's

16:51

a 324 stock. 324 stock and this does not

16:56

include

16:59

robo taxi or optimus uh revenues. So

17:03

basically the delta between the stock

17:06

price today you know let's say stock

17:08

today uh 450 uh the delta or the

17:13

difference between the two the targets

17:17

uh and the stock price equals optimis

17:21

optimus and robo taxi um hope basically

17:26

uh that's that's what's being priced in

17:28

so it's interesting it gives us a little

17:30

bit of guide in terms of where the stock

17:33

is fundamentally I think if you could

17:35

get these margins up again I I don't

17:37

really think you're going to get off

17:39

this but if you could get back to you

17:41

know 18% margins let's see what that

17:44

looks like if I could get to 18% margins

17:48

we would actually move to

17:52

about an extra 50 bucks $47

17:56

as manufacturer only at 18% gross

18:00

margins 255 5 at 15% gross margins. And

18:06

if I go serer with those margins, uh

18:10

will be almost $400.

18:13

So 397

18:16

397 with 18% gross margins. So, it so

18:20

shows you even with higher gross

18:22

margins, we're the market's definitely

18:25

still pricing in a lot of enthusiasm for

18:27

other aspects of the business that are

18:29

hard to put a handle on right now. Uh,

18:32

but I'm I'm really optimistic about the

18:35

pricing tomorrow. I want to see what

18:36

happens with the pricing. The lower the

18:38

better. That's my vision for it. Uh,

18:40

lower the better because as I always

18:42

say, I want this company be cranking

18:44

printing cars again. Uh, so that's my

18:47

reaction to what's going on with Tesla.

18:50

>> Why not advertise these things that you

18:52

told us here? I feel like nobody else

18:53

knows about this. We'll we'll try a

18:55

little advertising and see how it goes.

18:56

>> Congratulations, man. You have done so

18:58

much. People love you. People look up to

18:59

you.

19:00

>> Kevin Praath there, financial analyst

19:02

and YouTuber. Meet Kevin. Always great

19:04

to get your take.

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