The Fed & Ross Gerber are FLIPPING my Startup | HouseHack.
FULL TRANSCRIPT
the Federal Reserve shake-up may end up
changing the timing of when and where we
invest for house hack in this video I'm
going to be covering multiple updates
about not only how the Federal Reserve
will be affecting us but also how Ross
Gerber is taking our money we'll also
talk about where we're thinking about
investing I've got some very large
updates for you as well if you're a
non-accredited investor this is a very
big deal and I have a lot of good news
for you so I'm very excited to present
that good news for you in this video
I'll also be covering some other q a
that's been posted in the Discord chat
if you have not yet joined the Discord
Channel remember you at no cost can chat
with me by just typing into your browser
metkevin.com
chat if you go to this it'll redirect
you to our Discord and if you tag me
there I regularly look for individuals
who've at tagged me in Discord and you
could leave the questions there so
remember metcav evan.com
chat now do keep in mind that tomorrow
is the end of the month tomorrow is
October 31st and at the end of every
single month we do have a deadline that
deadline is how many warrants which are
kind of like call options you could get
by investing in house hacked earlier you
invest the more of these essentially
call options you get but because they're
with us they're a warrant and all of
those are broken down in detail of
course in our PPM at househack.com but
basically if you are not a course member
you can get up to 50 warrants on October
31st and if you are a course member or
you take advantage of that Halloween
coupon code expiring then you get an
extra 10 in warrants now this will also
be applicable for non-accredited
investors and this is where we've got
some news coming up but just to finish
this as long as you sign your
subscription agreement by October 31st
you'll be eligible for these warrants
this is basically an opportunity for you
to double down in the future on your
investment maybe not fully double down
but add an extra 60 to your investment
maybe two years from now at the original
day one valuation which is a really
great opportunity not just for you to
increase your ownership within the
company but also for the company to
raise money after we've deployed a
certain set of money allowing us access
to more deals so it's really win-win
it's win-win for the investors and it's
win-win for the company it's basically
like having a larger first round founder
run investment pool which gives us more
capital and more buying power and more
leverage so every single month oh
quickly as long as you wire by November
4th you would be eligible for this right
so you sign by the end of the month why
you're by the end of the first business
week and you're good at the end of the
next month which will be November 30th
will be down to 40 percent
plus 10 and then at the end of the year
we'll be at 30 percent plus 10. so you
can kind of see the incentive of funding
earlier here and this is where we get to
non-accredited investors which is quite
exciting non-accredited investors we
hope will be able to launch in January
worst case it'll be February so in
January this would look a little bit
like this January 31st 20 plus 10 or
February would be uh 20 is next year
leap year 29th would be 10 plus 10. so
you actually still have someone of an
opportunity to get in on having these
call options but the big thing is we're
expecting non-accredited investors to be
able to invest at the same founder
valuation which is very exciting that
same founder valuation where one dollar
equals one dollar and this importance
can't be understated let me give give
you an example Mr Beast Everybody Knows
Mr Beast on YouTube is looking to raise
150 million dollars at a 1.5
billion dollar valuation that means you
put a dollar into this company your
share is only worth approximately 10
cents of what the actual uh shares or
actual money raised is the other 90
cents is going towards sort of the
imputed value of the company right so
this is actual cash
actual cash and this is the imputed
value of the company assuming the
company is solely value and is let's say
out of cash right just to make this
simple let's say there's zero cash at
the company and you put a dollar in at
150 million dollar raise with a 1.5
billion dollar evaluation that means 10
cents of your dollar is going to actual
cash and 90 cents is going towards what
you think that company is actually worth
and their potential future earnings
right to make this very very clearly
different at house hack for every dollar
we raise the valuation is one dollar
that's why one for one this is what's
known as selling founder shares and
founder shares have zero of this upfront
dilution that you'd actually be seeing
over here which is generally what you
see at other companies when they raise
monies you see some form of upfront
dilution very very typical because
they're an operating company we believe
because we're not actually an operating
company yet we believe we're only
raising money at net asset value and we
think this is most fair to our investors
and keep in mind my goal quite frankly
this is also somewhat just sort of like
another goal of mine is I want initial
investors whether you're accredited or
not non-accredited I want initial
investors to think wow Kevin really made
me a lot of money I want to do another
deal with Kevin right I look I'm 30
years old when I'm 35 I want to be doing
this for another 30 years and if I screw
people early on that's terrible that's
that's a terrible way to set yourself up
for for uh for for investing in the
future with other individuals right so
what's important as well just briefly to
remember is if you are an accredited
investor and you want to get in before
the non-accredited rounds remember we
actually don't need that much from you
it's relatively simple if your income as
an individual is over two hundred
thousand dollars just send us your W-2s
or your tax returns for the last couple
years if you're married it would be 300K
just send your tax return in your W-2s
you just go to househack.com click apply
to invest upload the documents simple if
you need to get a letter you could get a
letter from a CPA or an attorney
tomorrow and just fill out the form
tomorrow October 31st and send your
money by the end of the week and you're
good alternatively if you don't want to
send us your financials just get a
letter from
househack.investready.com okay so what's
the news for non-accredited investors
well this is actually really exciting uh
we are in the process now of getting our
audited financials this is a really big
deal the SEC requires audited financials
something that's actually not required
of a regular uh accredited investor fund
before that so all of our financials are
now going to get audited which I think
is actually excellent and should just be
required for all sorts of funds but they
generally aren't anyway all of our
financials are getting audited and of
course those will be made available once
they're complete and we launch our reg a
fund our reggae fund I'm pushing really
really hard for January and the cool
thing about this is this means if you do
not have a net worth exceeding million
dollars or your income is less than two
hundred thousand dollars a year less
than three hundred thousand dollars a
year as a couple that's okay you can
invest you would be able to invest up to
10 percent of your own self-certified
net worth we do not have to verify this
you can do this with your own
attestation obviously do the right thing
but with your own attestation the point
of me saying this is that I don't have
to verify your assets and things like
that right which is good it's less work
on house hacks but where the goal is in
January we can launch this and you can
invest up to 10 of your net worth and
the neat thing is you can uh if you are
a non-course member you're just a viewer
the minimum investment is going to be
twenty thousand dollars with no
accredited investor paperwork necessary
none of that nonsense if you are a
course member the minimum is going to be
five thousand dollars and I I'm doing
this separation on purpose because I
believe that individuals who invest in
their future in learning perspective on
finance rather than people who think
that necessarily I can't learn anything
from anyone else I I personally believe
that uh these are kind of the investors
that we really want to give a special
opportunity to and so we're lowering the
the minimum required for course members
that's the non-accredited update worst
case scenario this ends up getting
pushed back to Feb worst case March
something like this the downside with
this time frame is it's all subject to
the Security and Exchange Commission
it's actually not up to us it's up to
how much commentary they come back with
and how often they come back with more
requests which is okay because I'd
rather the SEC asks us all their
questions in the world first rather than
come back later with a bunch of concerns
or questions right while we're operating
we don't want that we want to deal with
all of that up front so really important
that we deal with that up front which is
very very exciting to us that we're
going to get that handled now what's
going on with the Federal Reserve Ross
Gerber taking our money and locations
that we're thinking about investing in
all right so here's the thing first when
it comes to the Federal Reserve we have
to remember that we need to be prepared
for the Federal Reserve to potentially
continue to raise rates right so there's
option number one option number one is
is fed raises rates more raises more all
right and then option number two is the
pivot that's option two now we have to
be prepared for both of these scenarios
and I just like to explain uh the the
strategy for each of these so first If
the Fed continues to aggressively combat
inflation whether they're right to do so
or not they just continued their
aggressive push towards towards raising
rates and rates end up going higher than
markets are expecting then the answer
that we need to focus on is this
oh that's a squeaky Market
patience we have to focus on patience
the reason we focus on patients is
because the more the Federal Reserve
acts aggressively the more pressure will
come onto real estate valuations and the
more we expect to see real estate
valuations pushed down and the longer we
wait the better so patience is really
really important with an aggressive fed
however there is also the potential for
a Federal Reserve pivot this is where
the Federal Reserve quickly pivots
somewhere around maybe January to March
and we see not only a substantial pause
but we start seeing the FED plant seeds
for a real U-turn and potentially
actually reducing rates sooner than the
market expects this is going to lead to
a little bit more
urgency and the reason for that sort of
urgency is as soon as mortgage rates
start plummeting we expect to see some
form of a floor established under
valuations of for real estate and so the
FED flip-flop is going to be really
critical in watching the fed's timing
which I I personally honestly don't
think anybody thinks about or dreams
about the Federal Reserve as much as I
do that sounds really weird but it's
true uh you know watching them like a
hawk is actually critical for how and
when we launch so this becomes very
important but in addition to that it's
also going to affect where we're going
to invest in real estate so I'd like to
present which I haven't done before some
of the initial locations and my initial
rationale for targeting these regions
okay these these are not definites yet
we might end up killing some of these
ideas but these are some of the areas
that I'm highlighting at first because
of what's happening with Market timing
and this I expect to change so uh and
when I say expect this to change I don't
expect it to flip-flop I expect uh house
hack to start in one area and then move
to another in fact let me just make that
very very clear I think it's very very
important that house hack have sort of
an initial location and then we
basically
rotate outside of that location and then
we expand and then we expand I think
that's very important because first of
all travel times are then smaller for
for not only myself but executive staff
it's easier than for us to check in on
our local staff but it also makes us
more of a local expert which is very
very critical to make sure we're getting
absolutely the best deals and we expand
from where we're good into new areas and
expand the model so
first we know this we know that
companies like Pulte Homes are telling
us that they are aggressively
discounting inventory this is how we
know we're not at the bottom yet right
we know that properties are being dumped
because companies are saying they can't
be margin proud this is a really great
opportunity for us in addition we hear
things like this we hear that Western
markets are facing the toughest damage
right now whereas areas like South the
southeast and Florida and Texas are
actually performing better as people are
looking for more attractive climates
attractive job growth and uh you know a
focus on really the Sun Belt region and
this creates a very interesting
opportunity because I'm a big fan of
following jobs not only I'm a big fan of
following jobs I'm a big fan of
following where new offices are being
built we want to stay away from those
1960s 1970s style offices that are too
dark and don't support modern a
structure like modern internet speeds or
modern floor plans so we need to be
around newer Office Buildings you see
this same transformation happening in
New York City where you've got a lot of
folks moving West within Manhattan
because the easterly buildings are just
the 1960s 70s junk buildings that nobody
wants anymore so people are moving over
the areas that used to be like meat
packing areas like Greenwich Village or
whatever that are turning into more
modern office areas so while we're not
necessarily investing in Manhattan at
this point the point is we want to focus
on where those new office developments
coming and a lot of this is not
necessarily only in areas of the Sun
Belt we see substantial job growth and
new offices and attractive climates in
Western markets as well but Western
markets are getting hit more because of
sort of that that pandemic move away
where people more people now than ever
before can work from home and so that
people are able to move to less
expensive areas and so these are trends
that we really want to pay attention to
we want to be in the Southeast and we
want to be in the Sun Belt but if we can
find markets in the west that have
already been substantially discounted
and have attractive climates and have
job growth then those areas could get
punished the most now under high
interest rates but could have one of
some of the best potential rebounds now
to be determined we don't know all of
that with certainty but here's what
we're looking at right now let's go
ahead and jump on over to this
particular chart and this is the core
logic case Schiller report and one of
the phenomenal things about this chart
is it tells us in August both
non-seasonally adjusted and seasonally
adjusted exactly where most of the pain
is and you could see highlighted here in
pink are actually your real pained areas
take a look at that Dallas Denver last
Vegas Phoenix Portland San Diego San
Francisco and Seattle whereas the areas
that are not yet suffering a lot of pain
are Tampa Miami Detroit Cleveland
Chicago Charlotte Boston and Atlanta now
this creates a really interesting
opportunity because if we can do the
following watch this uh let's go ahead
there we go get that out of the way if
we could do the following watch this
if we can have a mandate of focusing
where are the new jobs and the new
Office Buildings right if we can then
also focus on attractive climates very
important I believe
and we could start where the most pain
is once we see a bottom forming right
start where pain is
then we can move over to the areas that
haven't been hit as hard in the future
so move East
in future so what does that potentially
mean for us well it potentially means if
this here is a map of the United States
it's a pretty terrible example of the
United States but well
what it potentially means is we start
investing here and we make our way over
probably will look like somewhat like
this right and then maybe we make our
way up something like this
these areas could be the most attractive
because they could end up seeing the
most pain first which could end up being
areas like Salt Lake City Boise
Denver San Diego Ventura County Santa
Barbara uh you know Portland Seattle
you've got uh you know Phoenix and Las
Vegas and then maybe you move over to
Dallas like we saw on that case Schiller
report and in the future you know after
we sort of loop around here maybe then
we end up in like Detroit after
potentially considering Manhattan do we
ever consider Atlanta how about most
Florida locations the Tampa the Fort
Lauderdale to Miami right this is a
trajectory that I'm expecting right now
this could obviously change but I like
looking at where the most pain is and
then making sure that we only go to
paint areas if we actually still see a
flow of strong jobs and new offices an
attractive climate this area right here
has probably the most attractive climate
in America however people do seem to
prefer warm over cold so that becomes
your next attractive climate here but
what this really does is it gives us an
expansion plan to where we could really
become perfect in in sort of the
southwest region first and then move
over across the United States now this
this could entirely change and it really
depends on how markets evolve because
the last thing we want to do is go into
an area that turns dead or stale for
example there are some cities that did
really really well in the pandemic but I
think there are zombie cities now a
zombie city is something that is is so
critical to understand a zombie city is
usually defined by a city that has
really really high cash flow and on
paper looks really really really amazing
but it usually only has one uh one one
job provider right and if that one job
provider whether it's an energy facility
or it's uh you know a government
facility or it's a a you know private
Enterprise if that one job provider goes
away the town basically goes bankrupt
and the reason you tend to see high cash
flow in some of these potential zombie
areas oftentimes with low population
growth is because there's so much risk
associated with those areas see cash
flow is actually a measure of risk
usually the more cash flow the more
risky now you can change that by getting
good deals I can go into a low cash flow
area and get a high cash flow property
by either changing its use or just
getting a good deal or both but as as
sort of a broad brush stroke High cash
flow usually associated with higher risk
low cash flow usually associated with
lower risk so you have to balance this
by making sure you're getting good deals
whether those are wedge deals wedge rent
deals wedge condition deals you know
fixer-uppers whatever it may be so those
are important things that we have to pay
attention to now next what's up with
this Ross Gerber guy you know why why is
Ross Gerber uh taking all of our money
well uh it's not taking all of our money
but he's going to be taking a big chunk
of our money and we actually have a very
beautiful partnership and so we're going
to be sending him a check for about 21
million dollars again not all of our
money but a big check we're going to be
sending them about 21 million dollars
and uh we're asking him to invest that
uh 21 million dollars into treasuries
now uh Ross is not only a financial
advisor I'm a financial advisor as well
but Ross also runs an investment
advisory firm and we can retain them and
Ross is giving us an extremely good deal
not only is he a board member at house
hack but he's giving us extremely good
deal on on the manage of this this
funding but we're providing him this to
invest in treasuries and we expect that
over the next year at about 4.25 percent
we would be able to make about 892
500 not guaranteed obviously depends
when we invest uh but obviously when we
go into secure like zero risk treasuries
we do expect to get roughly something
around this uh in terms of funding or
not funding as a return we would be
getting 800 about 90 almost nine hundred
thousand dollars here risk free by
October 2023. now the cool thing is
we're not purposely putting all of our
funds in this and new funding will maybe
go into three or six month treasuries so
we have those available sooner see what
we're actually going to be doing is
something like a first in last out
approach for for those those of you who
are into accounting that's first in last
out Philo oh you can't even see that I
wrote it too high the Philo approach
there you go and the reason for that is
the first in money we want to lock in
for for longer terms like a longer time
frame so these could for example be 12
month treasuries our next batch of if
this is let's say we'll call this B1
right here right if we go to B2 and we
get our next 10 million dollars we might
put that into six month treasuries if we
then go to B3 and this is our
non-accredited round and we end up
raising 50 million dollars we might end
up putting that also into six month
treasuries because see if we put six
months in uh you know these come out
October let's say these end up going in
in November and they come out uh
somewhere around May and then these come
in in January January February and end
up coming out in August well you can
actually see is what we're doing is
building a ladder portfolio where we're
getting 900k about on 21 mil over here
we'll get a return on this money with
six-month treasuries we'll get a return
on this money with six month treasuries
and we're really setting ourselves up to
have the money available to go shopping
uh by Q3 of 2023. of course that number
could change if we have an aggressive
fed that could end up becoming Q4 if we
have a dovish Fed that could end up
becoming Q2 either way with new money
coming in we could use new money first
and the old money we could park into
treasuries to make sure that we are we
are maximizing our return to
shareholders so this is just an example
of of how we're going to do this and
rather than uh you know like look I I
know I can do this as well I can throw
this money into to treasuries by going
to treasury direct.gov but rather than
manage that myself I think it's more
important for me to be focused on where
are we going to buy and building those
relationships with a agents around the
country so that way we can get the best
deals let Ross do something that he's
already done as a professional extremely
well and uh you know potentially this
becomes uh something that's mutually
beneficial to both companies where for
example Ross is able to benefit because
of the association to house hack but
also house hack is able to benefit
because we have a professional money
manager who's been doing this for over
30 years holding on to and laddering our
treasuries for us which could
potentially attract more funding to us
okay now let's talk about average deal
size so average deal size probably for
units will probably be somewhere between
150 to 300 000 per door when we're
looking at units and I would expect that
single family would probably be around
500 to 600 000 so we're not trying to go
luxury here we're trying to go middle to
Upper Middle right I would say probably
lower class would be somewhere around a
hundred thousand dollars a door for
units maybe three hundred thousand or
less for uh for for single families
that's not a disc I'm just just trying
to make sure it's clear that this is
more of the middle approach whereas
upper income would be like 500k a door
for units and maybe like a million a
door for uh for single family and I just
want to make it very clear where our
focus is I've always believed that the
most liquidity you could have in real
estate is focusing on the median uh
that's like your typical three-bedroom
two-bath house uh post-war kind of house
where we we have real opportunities to
to fix and fix some and renovate and
then rent out remember we're not
flipping and I think that's one of the
big misconceptions that I hear of a lot
is people think that somehow we're
flippers or somehow we're we're you know
gonna suffer like open door we're not
like open door open door doesn't rent
out properties in my opinion one of the
big differences between us and Open Door
his Open Door seems to have thousands of
Staff who buy properties for over market
value just to buy them to get a six
percent commission fee and then just try
to resell them and they're really trying
to profit off of the commission model
whereas what we're trying to do is make
sure we get a good Equity boost so for
example if I go buy a home for five
hundred thousand dollars and that home
is in a 700 000 neighborhood well now I
have optionality let's say that costs
the cost to renovate that property is
fifty thousand dollars that extra one
hundred fifty thousand dollars right
here this is profit
but it's not realized profit because
obviously we would have selling fees if
we were to sell it this profit that 150
000 is actually just
untaxed Equity this is really good
because it increases the net value the
net asset value of the company the book
value of the company goes up without us
having to be taxed which is great uh and
now we have a 700 000 property that we
have optionality for we have a lot of
options the first things that we could
do is we could do short-term rentals
which we have to be careful here with
short-term rentals because we do see
demand not according to Airbnb and their
earnings calls demand is going up but uh
there there's a lot of talk that demand
in areas and I'm starting to see this as
well as going down could be seasonal but
it's something to pay attention to and
then of course we could do long-term
rental and we could also do what's sort
of called a flex term rental it's sort
of like a medium-term rental but that's
a little bit more of something in the
future uh and then of course one we have
a portfolio of these we could do some
incredible things as well well that's
really a topic for a different video
whether that's you know selling Equity
to Pension funds or whatever the point
is it would all benefit uh house hack
whatever we decide to do but this is how
we get optionality is getting a good
deal at an under market value now we're
into a deal for 550 but we're able to
get long-term rents or short-term rental
rents on a 700 000 property with having
untaxed Equity within the actual company
so some really good opportunities
now another question that I frequently
get has to do with International
investors look if you're International
you can invest if you're International
just get us a CPA letter get us an
attorney letter if you are international
not accredited same thing you just have
to wait for the non-accredited around
but this is a uh sort of a full update
for you on how Sac on some of our latest
plans and intentions and I hope you
found it helpful remember go to
househack.com to learn more this video
can't be a solicitation but
househack.com and the prospectus there
prospectus is your solicitation you can
learn more there if you have questions
go to Discord metkevin.com chat ask
questions there and of course get your
ladder the easiest thing to do is if
you're accredited get your letter and
make sure you go to
househack.investready.com to get your
letter or just post your W-2s and tax
returns by tomorrow on househack.com by
hitting that apply button upload your
documents and Wire by the end of the
week to get your maximized warrants
thanks so much for watching and we'll
see in the next one bye
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