*JUST* Invested $1 Million into THIS Stock.

holy smokes I may have found a way to

potentially never pay taxes even though

I will be trading stocks so that way

when stocks run I could sell the rip and

potentially pay no taxes and when stocks

fall I could use that money to buy the

dip in other stocks and you could do

this by exchanging the stocks kind of

like a real estate exchange now this is

not tax advice and I'm certainly not a

CPA and if you want tax advice you

should consult a CPA about the tax

benefits of ETFs but let me just give

you a spoiler alert here in this video I

am launching an ETF and I'm doing that

because of the tax benefits and another

massive reason all of which I'll explain

in this video with the two big reasons

for investing in an ETF this might be in

the the future the only style of

investing I do with stocks ever let's

get into the video hey everyone me Kevin

here today is a really big day I am

announcing the launch of my very own

ETF that's an exchange traded fund

that's going to be actively managed kind

of like other innovation-based ETFs

whose name we won't mention except I

have a little bit of a different

strategy that I'm very excited to share

with you you can start trading today on

most brokerages though it might take a

few extra days for some retail

brokerages like Robinhood M1 Finance or

Weeble to show it but I hope my ETF will

be there soon

now the ETF that I'm launching is called

the meet Kevin pricing power ETF it's an

ETF that focuses on allocating money to

stocks with the strongest Brands and

Innovation allowing those companies to

price their products and services

competitively and profitably ideally

with growing margin and valuations that

are at reasonable levels so that way we

can grow the ETF together

now to build in a hedge for this ETF and

allow me some opportunities for

rebalancing that is selling the rip and

buying the dip I've included about a 15

to 20 percent Market hedge allocation in

this fund this allows me to park cash or

to park assets into other hedge assets

during exuberant Times by potentially

again selling the rip or would allow me

to buy the dip in more depressive times

it also allows me to make investments in

things like just as an example an oil

stock if let's say all of a sudden a war

breaks out and a pipeline gets blown up

hence having a macro hedge to your

longer term pricing power focused stocks

which will make up over more generally

80 percent of this ETF now again hedging

is just a small byproduct of this ETF

the primary focus here is innovative

companies with pricing power and while I

really wanted the ticker symbol for this

ETF to be MK which was available I

actually decided to choose PP for

pricing power in this video I'd like to

explain why I'm launching my PP

but I have to let you know this this

video is not personalized Financial

advice for you even though I am a

licensed financial advisor and I'm now

the manager of an active SEC regulated

exchange traded fund I can't use this

video to give you personal tax advice

legal advice or financial advice or

really any kind of advice now just to be

clear I Kevin paffrath am registered

with the SEC as an investment advisor

representative associated with Plato's

philosophy LLC doing business as stock

hack right now I'm just a dude on

YouTube launching and actively managed

ETF which you can learn all about by

going to our website and reading the

prospectus you can learn more about the

fun that's goals and its expenses all

you have to do is go to the website for

the ETF and that website is long kind of

like going long a stock as opposed to

going short to stock

pp.com so together that's

longpp.com longpp.com for the meet Kevin

pricingpower ETF

so why did I launch this ETF let me get

the first assumption out of the way

because I know what people think

especially on the internet and I don't

blame you before I make a dime of money

from this ETF because it's probably

gonna cost me somewhere between 250 to

500 000 annually just to run I'll

probably need somewhere around 50

million dollars of money under

management in the ETF before I even

start making money many ETFs I see

struggle just to break even unless of

course your ETF goes viral like other

actively managed Innovation funds then

you know you can make lots of money but

in general it seems to be pretty

difficult to make money with an ETF and

I just want to be transparent about that

well yeah it could make money it's

possible in the future if this does very

well which I obviously hope it does and

I'm going to put everything I can into

this to make sure that it does very well

although of course you can never

guarantee that I'm launching this ETF to

take advantage of a few different things

but one is really incredible and is

unique to act actively managed ETFs well

it's actually unique to ETFs in general

but it's really special in our cases for

an actively managed ETF and that is

potential massive tax savings now

potential talk to your CPA about this

okay I'm not making any guarantees but

let me give you an example of what you

like how this works in the simplest way

I could think about explaining it many

of you know I come from the real estate

World a real estate background and one

of the cool things that you could do

with real estate is you could buy real

estate and if you want to sell it you do

something known as a 1031 exchange buy

another property and you don't pay taxes

it's pretty remarkable watch this I'll

give you just a quick example let's say

in your lifetime you buy a bunch of

properties and you end up spending one

million dollars on all of those

properties I'm just making math super

simple here and you spend a million

dollars on all those properties and at

some point in the future those

properties are worth

10 million dollars now you're going to

depreciate these properties so let's say

when you go to sell these properties in

the future you have to pay taxes on 10

million dollars and I'm skipping some

steps here just to keep it very simple

you'd probably have to pay long-term

capital gains taxes of somewhere around

2.5 million dollars plus if you live in

California you might have to pay another

about 1.3 million dollars so you could

be giving up if you live in California

like 38 of all your gains right in real

estate well the 1031 tax deferred

exchange lets you delay all of those

taxes to when you sell those in the

future so you don't have to sell them

every time you move houses but

eventually you'll pay those taxes right

well not necessarily because if you

happen to unfortunately be a hundred

years old and then you get hit by a bus

there's something known as the stepped

up tax basis which

could potentially eliminate all of the

taxes you owe on real estate so in other

words you exchange properties up up up

up up accruing or should I say deferring

tax liability over and over and over

again and then one day when you get hit

by a bus

you have your family inherit that at a

stepped up tax basis and they don't have

to pay the taxes the IRS essentially

says hey sorry for your loss we'll give

you a pass on that we'll let your family

appraise these up to market value that's

a stepped up tax basis in real estate

and it's a pretty interesting way to

build generational wealth subject of

course to estate taxes and a whole host

of other things laws could change always

talk to your CPA right

but that's an exchange in real estate

and what's neat about that is over time

because generally people like well then

how do I use the money if I just give it

all away well that's the cool thing

about real estate which we always teach

in my courses on building your wealth

whether it's stocks and psychology money

the elite Hustler's course the real

estate courses zero to millionaire that

I have one of the neat things is you can

borrow against those and you don't have

to pay taxes uh when when you borrow

money against an asset and so that's

what a lot of people do even like Elon

Musk they'll have Tesla stock and then

they borrow against it and uh then that

way they could spend money without

having to realize gains or losses again

all pretty complicated tax situations

not making any guarantees here but in

stocks generally when you personally

sell a stock because let's say you put

all your money into Tesla stock and it

five x's and you're like oh my gosh okay

Tesla went from 200 to a thousand

dollars uh I really need to diversify

what happens well you sell and then

you're like now I have to pay either

shorter long-term capital gains taxes

and that could suck that could take

anywhere from 15 20 to 50 plus percent

of your income depending on your tax

bracket that sucks

but enter the basically 1031 exchange

for stocks yeah that actually doesn't

exist but with ETFs there's a loophole

see when you own an ETF you actually

only own the ticker symbol and while

it's possible for capital gains to pass

from that ETF to you kind of like with

mutual funds

ETFs have a really special operating

opportunity where they can basically

take a basket of we'll call them ETF

units to keep it very simple they could

take a basket of ETF units and trade

them for a different basket of ETF units

kind of like an exchange so let's say

that this basket on the left had a 50

percent allocation to Tesla uh let's

just say and then that's traded for a

basket that has a zero percent

allocation to Tesla and in its place a

50 allocation to Apple

technically this was a an exchange of

sorts and potentially not a taxable

event

as long as you still hold Papi when you

sell PP that's when you could

potentially realize a taxable that now

there's always the potential that taxes

flow from the exchange traded fund to

you that could happen with any fund that

is an ETF but this exchange opportunity

is personally wide I wanted to launch

this ETF because I could potentially

minimize maybe even eliminate a lot of

the taxes that are associated with

diversifying when stocks run the problem

is I couldn't find an active fund

manager who has my thesis I couldn't

find a pricing power ETF that I agreed

with so I decided to get my license and

pay the money to launch my own ETF in an

effort to save on taxes and minimize my

tax burden now I can manage this ETF and

I can invest my own money into it now

you can also invest into this ETF I'm

not recommending that you do you can but

if you invest into this ETF and let's

say our day one allocation for Tesla is

22.5 percent and all of a sudden Tesla

4x's and then I sell off some Tesla

where rather than just selling it I

expect I would use this basket approach

by working with our ETF managers to make

sure that we're minimizing or

eliminating the taxes by just moving

over the ETF basket units and not

passing on uh all of the potential taxes

that you would otherwise be subject to

if you just traded the stock this then

allows me to do some really really cool

things it basically lets me say okay hey

I think all of a sudden Tesla has now

gone into a euphoric rally it's gotten

too expensive we're gonna sell and we're

gonna buy something else of course with

ETFs we're going to be very transparent

about all of our trades within the ETF

longpp.com we'll we'll have our

allocations and all the information in

the future we might even launch an app

although that's not certain at this

point so the first reason has everything

to do with the unique tax structure of

ETFs so you can learn more about that by

talking to your CPA or Googling the tax

benefits of ETFs it's pretty cool the

second reason I launched this ETF was

because I was honestly tired of

rebalancing the M1 Finance pies and

sending different links to people who

wanted to invest in a similar pie

because what we used to do was we'd have

like this M1 Finance pie and then I

change an allocation and I'd have to

send a totally different link and then

somebody else would have to like

manually update it but if somebody had

to manually update it then they might

not be caught up with the latest updates

and then they're like ah oh no you know

I'm no longer caught up and they get

discouraged and it was it was a little

bit frustrating for essentially changing

allocations for other people which I

couldn't do because then I wasn't a

financial advisor but now that I am a

financial advisor and I have an actively

managed ETF I can actually change

allocations for other people so that way

if I say like I did this actually happen

I say hey I think peloton's a great

stock we ride Peloton and then I go oh

crap peloton's at 113 let's sell Peloton

then I could just do that I could just

pull the trigger rather than a year

later somebody going do it I bought

Peloton because you had talked about

Peloton now it's a 10 Stock what the

heck and I'm like dude I sold that like

11 months ago where were you and they're

like oh I must have missed that video

and it's like well that's another

downside of not actually being able to

control the actual Holdings is people

might get caught like that and and my

goal would be to prevent that from

happening of course that's a goal that's

not saying people won't lose money

that's always something you have to

think about of and with anytime you make

an investment is there's no guarantee

but the third thing I really wanted to

do was launch a thematic ETF that

focused on pricing power this ETF even

though I'm really launching it kind of

for me because of what I think are going

to be these incredible tax savings and

opportunities to diversify and rebalance

I really love the theme pricing power I

think that is a basket or a

representative of a basket of companies

that will outperform in the long term

again no guarantees and you can learn

more about the Holdings by going to

longpp.com

but here it is

welcome to a new actively managed ETF

we'll be ringing the bell on December

9th at the closing bell for this ETF

launching PP and again if you want to

learn more go to longpp.com thank you so

much for watching this

wow this is exciting wish me luck

investors should consider the investment

objectives risks charges and expenses

carefully before Investing For A

prospectus or summary prospectus with

this and other information about the

fund please visit our website at

longpp.com read the prospectus or

summary perspectives carefully before

investing investing involves a risk

principal loss is possible and unlike

mutual funds ETFs May trade at a premium

or discount to their net asset value