3 mindset shifts from billionaires (you won't find in books/videos)
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All right. You just got done hanging out
with some big ballers. It wore off on
you to where you think you have the
audacity to wear a varsity jacket.
>> I have a stylist now.
>> Is it Marty McFly from Back to the
Future? Is [laughter] that your stylist?
>> It's AC Slater from Save by the Bell.
>> We just threw uh one of our annual
events. It's our basketball camp for
founders. what Forbes calls the
billionaires basketball camp. They never
covered it, but I did pitch that to them
in an email that they didn't reply to.
And yeah, so we did this thing. It was
amazing. And uh I guess what you want to
debrief? Should we What? What do you
want to know?
>> Yeah. Yeah. I want to know everything.
So I've gone two out of the four years.
And it seems like each time the average
net worth has gone up, like you've added
a zero to it. Because I I think I heard
you did this event this year in uh
Greenville, North Carolina, I think,
which is a very small town, and there
were 17 private jets in town that
weekend. [laughter]
>> Yeah. Out of like 25 guests.
>> Yeah, it's pretty crazy. So, okay. So, I
I wrote down some learnings because I
don't want to tell you too much about
the event.
>> Well, can you give some background to
it? The 30 secondond description is I
hate conferences because networking,
suits and ties, ice breakers, awkward
forced social interactions. Don't like
that part. But I also do love meeting
new interesting people. So the idea was
like, can you have the good without the
bad? Can you have your cake and eat it
too? And I've learned in the past that
basically every time you complain,
you've planted a seed of an opportunity.
So like my complaint about conferences
signal to me that maybe there's an
opportunity to reinvent this, right? In
innovation comes from irritation. So my
irritation at conferences led me to ask
a different question. What would be the
type of conference that I would love to
go to? And so we kind of architected
this thing that's basically just the
three things we like the most put
together. So it was, well, what if we
got together and instead of being in
like a a ballroom sea of the hotel and
we're all just standing around
awkwardly? What if we got to what if we
got together and we played sports? So
what if we played basketball? So the the
the ice breaker is when you get to the
event, you get put on teams and within
an hour we go play b pick up basketball
together and you get to know each other
that way before you do small talk and
all this other stuff.
The second part is so you play
basketball and sort of sweat all day and
then at night we all hang out in a house
and we do like impromptu versions of TED
talks. So the idea is everybody in the
room is world class at something. It's
like that guy knows more about how to
sell on TV infomercials than anyone else
and this guy could built the largest
company in X category. This guy built
the largest company in X category. And
so you pop them up and you say, "Hey,
tell us, you know, teach us about that."
and they have little like rough slides
that they that they take a 10-minute
talk about. So, that's the idea of the
the event is two days with 25 of the
most interesting people in the world.
You play sports and it feels you have a
summer camp vibe, but then you get the
sort of lessons learned of a TED TED TED
Talk event
>> and you're you're hosting it um
co-hosting it, I don't know how you
describe it, with Jimmy aka Mr. Beast at
his campus. And last year, and I think
every year, you get like a tour. One of
the activities was like a tour of his
movie studio, if if that's what he calls
it. And it's pretty
>> this year is cool. We actually played a
Mr. Beast game. So like we they thought
they were going for the tour, but we set
it up so that he's like, "Well, I could
show you this. You want to do it?" And
he had the cameras and the microphones
set up and so everybody got to play this
game. And they made a video that's like
private just for like it it won't go out
on YouTube, but it's like just for the
group. It's like uh the rich man version
of of like going on like a Six Flags
ride and they take a photo of you on the
ride. [laughter]
>> Yeah, exactly. [clears throat]
I was like, "Have you ever done this
before?" He's like, "Yeah, we do this
for the Makea-Wish kids." [laughter] And
I was like, "Oh, perfect. This is
great."
>> And so, do you want to can you say who
was there or is that what you
>> uh I don't want to talk too much about
who was there, but I'll give you a
couple of stories. So, I I just wrote
down three little lessons learned. I'm
trying I'm going to try to keep this
short because I can go all day about
this type of stuff. I have like pages
and pages of notes that I wrote
afterwards, but I'll give you three
things that I thought stood out. So,
this is my lessons from billionaires.
Number one, intensity is the strategy.
So, here's one of the things that
happened at the event. We had, I think,
five people who owned NBA teams at this
event, which is crazy. That's like, I
don't know, one sixth of the league. And
we were like, "What's the hardest part
about owning a team you didn't really
anticipate before you bought it?" Right?
You've been a basketball fan your whole
life. And he was like, "Well, the
hardest thing is that here's a guy on my
team who's got a 5-year $150 million
deal guaranteed. So he plays good, $150
million. He plays bad, $150 million. His
knee feels sore, he's got a boo boo, he
wants to sit out, $150 million." And
he's like, "It is very hard to lead an
organization where your upside and your
compensation is guaranteed regardless of
performance." And he goes, "In my life,
I'm on a day-to-day contract with
myself. That's how I've always been.
Let's fast forward about an hour. Now,
people have broken up into smaller
groups and two two rich guys in the
corner are talking and I think they're
about to get in a fight. They're talking
so loud and so passionately. They're
like nose tonose almost. [laughter] I'm
like, "Oh [ __ ] I got to get over
there." So, I walk over. I'm like, I
don't know what to do here. Turns out
they're not fighting. They're just both
so passionate about this one idea, which
is about living in the details. So, one
of the guys was a NBA team owner named
Matt Ishbia. He owns the Phoenix Suns.
He also owns one of, if not the largest
mortgage company in the in the country.
So, he owns United Wholesale Mortgage.
You know, he basically took over this
business from his dad. It was like a dad
his dad's side hustle and had 12
employees when he joined it and probably
did, I don't know, like singledigit
millions in in revenue maybe at that
time. And you know that was you know
whatever 2004 they did like 45 mortgages
you know not not huge volume 2005 still
slow 2006 still slow. Then 07 0809 it
starts to take off because other
mortgage lenders during the financial
crisis the subprime mortgage crisis they
went under because they were writing bad
mortgages. He was not. And so they
picked up tons of business. So they grew
literally 10x in those years and grew
and grew and grew. So now they do like I
don't know over 200 billion in loans,
two billion a year in profit at the
company level. So he's one of the
wealthiest, you know, 50 wealthiest
people in the country at this point.
>> Was his dad's company big or was it like
was it a subsidiary within a successful
company or he
>> No, it was just his own 12 person, you
know, side hustle.
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