TRANSCRIPTIONEnglish

3 mindset shifts from billionaires (you won't find in books/videos)

42m 29s9,692 mots1,329 segmentsEnglish

TRANSCRIPTION COMPLÈTE

0:00

All right. You just got done hanging out

0:01

with some big ballers. It wore off on

0:03

you to where you think you have the

0:04

audacity to wear a varsity jacket.

0:08

>> I have a stylist now.

0:09

>> Is it Marty McFly from Back to the

0:11

Future? Is [laughter] that your stylist?

0:14

>> It's AC Slater from Save by the Bell.

0:24

>> We just threw uh one of our annual

0:26

events. It's our basketball camp for

0:28

founders. what Forbes calls the

0:30

billionaires basketball camp. They never

0:32

covered it, but I did pitch that to them

0:34

in an email that they didn't reply to.

0:36

And yeah, so we did this thing. It was

0:38

amazing. And uh I guess what you want to

0:41

debrief? Should we What? What do you

0:42

want to know?

0:43

>> Yeah. Yeah. I want to know everything.

0:44

So I've gone two out of the four years.

0:46

And it seems like each time the average

0:48

net worth has gone up, like you've added

0:50

a zero to it. Because I I think I heard

0:52

you did this event this year in uh

0:54

Greenville, North Carolina, I think,

0:56

which is a very small town, and there

0:59

were 17 private jets in town that

1:00

weekend. [laughter]

1:02

>> Yeah. Out of like 25 guests.

1:05

>> Yeah, it's pretty crazy. So, okay. So, I

1:07

I wrote down some learnings because I

1:09

don't want to tell you too much about

1:10

the event.

1:10

>> Well, can you give some background to

1:11

it? The 30 secondond description is I

1:14

hate conferences because networking,

1:17

suits and ties, ice breakers, awkward

1:19

forced social interactions. Don't like

1:21

that part. But I also do love meeting

1:24

new interesting people. So the idea was

1:26

like, can you have the good without the

1:28

bad? Can you have your cake and eat it

1:30

too? And I've learned in the past that

1:33

basically every time you complain,

1:35

you've planted a seed of an opportunity.

1:37

So like my complaint about conferences

1:39

signal to me that maybe there's an

1:40

opportunity to reinvent this, right? In

1:42

innovation comes from irritation. So my

1:44

irritation at conferences led me to ask

1:46

a different question. What would be the

1:47

type of conference that I would love to

1:50

go to? And so we kind of architected

1:53

this thing that's basically just the

1:55

three things we like the most put

1:56

together. So it was, well, what if we

1:58

got together and instead of being in

2:00

like a a ballroom sea of the hotel and

2:04

we're all just standing around

2:05

awkwardly? What if we got to what if we

2:08

got together and we played sports? So

2:09

what if we played basketball? So the the

2:11

the ice breaker is when you get to the

2:13

event, you get put on teams and within

2:15

an hour we go play b pick up basketball

2:17

together and you get to know each other

2:19

that way before you do small talk and

2:21

all this other stuff.

2:22

The second part is so you play

2:24

basketball and sort of sweat all day and

2:26

then at night we all hang out in a house

2:28

and we do like impromptu versions of TED

2:31

talks. So the idea is everybody in the

2:33

room is world class at something. It's

2:35

like that guy knows more about how to

2:39

sell on TV infomercials than anyone else

2:41

and this guy could built the largest

2:43

company in X category. This guy built

2:45

the largest company in X category. And

2:47

so you pop them up and you say, "Hey,

2:49

tell us, you know, teach us about that."

2:51

and they have little like rough slides

2:53

that they that they take a 10-minute

2:55

talk about. So, that's the idea of the

2:57

the event is two days with 25 of the

3:00

most interesting people in the world.

3:02

You play sports and it feels you have a

3:04

summer camp vibe, but then you get the

3:05

sort of lessons learned of a TED TED TED

3:08

Talk event

3:08

>> and you're you're hosting it um

3:11

co-hosting it, I don't know how you

3:12

describe it, with Jimmy aka Mr. Beast at

3:15

his campus. And last year, and I think

3:17

every year, you get like a tour. One of

3:18

the activities was like a tour of his

3:20

movie studio, if if that's what he calls

3:22

it. And it's pretty

3:23

>> this year is cool. We actually played a

3:25

Mr. Beast game. So like we they thought

3:28

they were going for the tour, but we set

3:29

it up so that he's like, "Well, I could

3:31

show you this. You want to do it?" And

3:33

he had the cameras and the microphones

3:34

set up and so everybody got to play this

3:36

game. And they made a video that's like

3:38

private just for like it it won't go out

3:40

on YouTube, but it's like just for the

3:41

group. It's like uh the rich man version

3:44

of of like going on like a Six Flags

3:46

ride and they take a photo of you on the

3:47

ride. [laughter]

3:49

>> Yeah, exactly. [clears throat]

3:50

I was like, "Have you ever done this

3:51

before?" He's like, "Yeah, we do this

3:52

for the Makea-Wish kids." [laughter] And

3:53

I was like, "Oh, perfect. This is

3:56

great."

3:57

>> And so, do you want to can you say who

3:59

was there or is that what you

4:00

>> uh I don't want to talk too much about

4:02

who was there, but I'll give you a

4:03

couple of stories. So, I I just wrote

4:04

down three little lessons learned. I'm

4:05

trying I'm going to try to keep this

4:06

short because I can go all day about

4:08

this type of stuff. I have like pages

4:10

and pages of notes that I wrote

4:11

afterwards, but I'll give you three

4:13

things that I thought stood out. So,

4:15

this is my lessons from billionaires.

4:17

Number one, intensity is the strategy.

4:20

So, here's one of the things that

4:22

happened at the event. We had, I think,

4:24

five people who owned NBA teams at this

4:26

event, which is crazy. That's like, I

4:28

don't know, one sixth of the league. And

4:30

we were like, "What's the hardest part

4:31

about owning a team you didn't really

4:32

anticipate before you bought it?" Right?

4:34

You've been a basketball fan your whole

4:35

life. And he was like, "Well, the

4:38

hardest thing is that here's a guy on my

4:40

team who's got a 5-year $150 million

4:43

deal guaranteed. So he plays good, $150

4:46

million. He plays bad, $150 million. His

4:49

knee feels sore, he's got a boo boo, he

4:50

wants to sit out, $150 million." And

4:52

he's like, "It is very hard to lead an

4:55

organization where your upside and your

4:58

compensation is guaranteed regardless of

5:00

performance." And he goes, "In my life,

5:02

I'm on a day-to-day contract with

5:04

myself. That's how I've always been.

5:07

Let's fast forward about an hour. Now,

5:09

people have broken up into smaller

5:10

groups and two two rich guys in the

5:14

corner are talking and I think they're

5:16

about to get in a fight. They're talking

5:17

so loud and so passionately. They're

5:21

like nose tonose almost. [laughter] I'm

5:22

like, "Oh [ __ ] I got to get over

5:23

there." So, I walk over. I'm like, I

5:25

don't know what to do here. Turns out

5:27

they're not fighting. They're just both

5:29

so passionate about this one idea, which

5:31

is about living in the details. So, one

5:32

of the guys was a NBA team owner named

5:34

Matt Ishbia. He owns the Phoenix Suns.

5:37

He also owns one of, if not the largest

5:40

mortgage company in the in the country.

5:42

So, he owns United Wholesale Mortgage.

5:44

You know, he basically took over this

5:46

business from his dad. It was like a dad

5:48

his dad's side hustle and had 12

5:51

employees when he joined it and probably

5:53

did, I don't know, like singledigit

5:55

millions in in revenue maybe at that

5:58

time. And you know that was you know

6:00

whatever 2004 they did like 45 mortgages

6:03

you know not not huge volume 2005 still

6:05

slow 2006 still slow. Then 07 0809 it

6:09

starts to take off because other

6:11

mortgage lenders during the financial

6:12

crisis the subprime mortgage crisis they

6:15

went under because they were writing bad

6:16

mortgages. He was not. And so they

6:19

picked up tons of business. So they grew

6:20

literally 10x in those years and grew

6:23

and grew and grew. So now they do like I

6:25

don't know over 200 billion in loans,

6:27

two billion a year in profit at the

6:29

company level. So he's one of the

6:31

wealthiest, you know, 50 wealthiest

6:32

people in the country at this point.

6:34

>> Was his dad's company big or was it like

6:36

was it a subsidiary within a successful

6:38

company or he

6:38

>> No, it was just his own 12 person, you

6:41

know, side hustle.

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